Peter Gatley

Peter Gatley

Global Creative DirectorLondon, United Kingdom
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Peter Gatley

Peter Gatley

Global Creative DirectorLondon, United Kingdom
About me
Peter has spent over 34 years in the advertising industry working across the most recognised, influential agencies in London and being industry awarded at nearly every agency one of them in the process. In his most recent post as a Creative Director at Grey LDN, he achieved over 40 industry awards, significantly contributing to the most awarded years in the agency’s 52 years history. As a copywriter his most recent work on the Tate Britain won 15 lions at the Cannes festival of creativity, 10 at the Creative Circle and won a Grand Prix at the Design Week awards. Copywriting being just a section of an awarded career which for half was known as an art director, which he achieved Head of Art at famed creative Agency, Boase Massimi Pollitt (BMP). Peter's diverse creative career with accolades in creative leadership, copywriting and art direction has lead to significant contributions at the top of creative business' and industry award shows.
Projects
  • Tate Britain - 500 Years of Stories
    Tate Britain - 500 Years of StoriesArt is important. Tate wanted to re-engage people with its importance by making it relevant to today. We decided to do this with words that compelled you to go and see the art, rather than the more conventional route of showing the art on a poster.
  • Lurpak Saturday
    Lurpak SaturdayThis film was to launch the idea that Saturday breakfast was the best breakfast of the week.
  • Nike 2012 Olympics
    Nike 2012 OlympicsA campaign that ran in 2008, featuring Britain’s hopeful’s for the 2012 Olympics. Construction had just begun on the Olympic Park in East London, the venue for those games. This concept placed the athletes at the construction site.
  • Jewish Museum
    Jewish Museum
  • Orange Romania - Millidge & Doig
    Orange Romania - Millidge & DoigA campaign featuring Millidge & Doig, two characters who share a mouth. Created with Vicki Maguire to be the brand voice of Orange Romania.
  • Lurpak
    Lurpak
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Work history
    Grey London logo
    Grey London logo
    Creative DirectorGrey London
    London, United KingdomFull Time
    Fallon logo
    Fallon logo
    Creative DirectorFallon
     - London, United KingdomFull Time
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Skills
  • Creative Direction
  • Creative Art Direction
  • Art Directing
  • Art Direction
  • Copywriting
  • Ad Copywriting
  • Advert Creation
  • Advertisement
  • Advertisement Branding
  • Ad Campaigns