I cut through the noise of your previous thinking and explain your product, online, in the simplest possible terms.
Because the clearer your website, the more attractive you are to VCs, journalists, and potential users.
How do I do this?
By knowing which questions to ask.
Drawing on my experience at a food tech pre-seed, I use a 3-step discovery process.
1. An initial phone call – I’ll listen while you talk about your startup. Why did you found it? Where do you want it to go?
2. A comprehensive copy audit – I’ll analyse your existing website and your competitors’. I’ll spot gaps in the copy and the things you say about yourself.
3. User requirements – I’ll ask myself what a visitor’s looking to get out of each page. And how we can give them what they want, in as few words as possible.
Then I’ll write until every word on the site feels like you said it, not me.
Sound interesting?
If you wonder whether your web copy could be clearer, drop me an email at peter@peterhavers.co.uk. Or why not book a free 30-minute discussion today?
� Book a call → http://calendly.com/peter-havers
Work history
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Brand, Marketing & Content Strategy AdvisorDiscoverEat
London, United KingdomPart Time
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Freelance Copywriterpeterhavers.co.uk
United KingdomFreelance
+ Show more
Skills
- Branding
- Brand Writing
- Copywriting
- Brand Tone
- Content Analysis
Awards
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Darks Angels' Neil Duffy ScholarDark Angels
• Attended the Dark Angels’ Four Day Foundation Course at Moniack Mhor, as a Neil Duffy Scholar
• Explored "the role of imaginative language, and the importance of stories and narrative writing, in successful business and brand communications” through creative exercises