Peter Shand
Available

Peter Shand

Digital MarketeerBirmingham, United Kingdom
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Peter Shand
Available

Peter Shand

Digital MarketeerBirmingham, United Kingdom
About me
A motivated, creative and technically oriented candidate with excellent communication skills, I’m a digital marketer with years of experience operating in the digital spectrum of marketing. This has provided me with opportunities throughout my career. The skills and knowledge that I have obtained will become a true asset to any company that offers the opportunity for me to come on board. I believe in a hard work ethos and the thirst to continue implementing new ideas to ensure that I’m at the forefront of the industry developments.
Work history
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    Digital Marketing ExecutiveNatra light
    Birmingham, United KingdomFull Time
    Duties Include: • Managing social media platforms such as Facebook, Twitter, YouTube & Instagram. • Creating and executing PPC advertisements. • Creating a clear and concise copy for all company aspects. Leading into technical writing for products and promotional marketing copy. • Working with external marketing agencies to plan and implement engaging content • Content creation - Blogs, social media posts, press releases, videos, and photos. • Updating the company website with the latest content and project information. • Create monthly reports on SEO and website traffic displaying our best and worst performances. • Project manage the integration of a new company website. This involved in taking lead on the creative process liaising with stakeholders to make sure their vision is met. • Supporting the team using innovative marketing methods. • Ensuring the growth of our audience base and continued social media engagement. • Creating an online presence that drives traffic to our website and presents organic leads for the sales team to close. • Providing support not only for my department but the business as a whole. • Manufacturing new ideas alongside company directors to grow the awareness and identity of the company. • Creating and editing written and video recorded testimonial content for our website. • Using Adobe creative tools such as Photoshop and Premiere Pro for editing pictures and videos
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    Digital Marketing ExecutiveSamuel Leeds
     - Wolverhampton, United KingdomFull Time
    Duties include: • Oversee social media content through Facebook, Twitter, YouTube & Instagram. • Writing and implementing copywritten content for daily email campaigns. • Writing copy for blogs and informational pieces that are sent out to our subscribers. • Producing high-quality content that is uploaded daily to the website in the form of videos and web articles (https://www.property-investors.co.uk/blog/) • Utilizing SEO and Google Ad Words for all written copy. • Implementing campaigns that have generated traffic on our channels, resulting in videos reaching over a million views (https://youtu.be/1uWMbmwyj3g). • Using Adobe creative tools such as Photoshop and Premiere Pro for editing pictures and videos that are then used for various campaigns. • Creating marketing materials (Brochures, Notepads, Pens and folders) that are used at our events of more than 900 people. • Dispatching marketing email campaigns to over 50,000 subscribers. • Delegating tasks to other members of the team to make the workload more efficient and effective. • Creating and scheduling Ads that are implemented on our social media channels. • Liaising with national agencies to create innovative marketing campaigns digitally and traditionally. • Becoming a valued member of the team with a reputation of a meticulous approach, that results in successful ideas and outcomes. • Using CRM systems to track inquiry progression, report, and push out campaigns
Skills
  • Adobe Creative Suite
  • Content
  • Mac OS
  • PPC
  • CRM Management
Education
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    BachelorNewman University
     - Birmingham, United Kingdom
    Business management & sport studies