About me

Harbinger of bakery and an avid gardener, Petros Afshar is an award winning creative designer situated in the heart of London. Past clients include: Nickelodeon, Microsoft, Nike, Adidas, BBC, Riot Games, Google, Viacom, Disney and Red Bull. Specialising in typography, graphic design, web design, print making, animation, branding, and illustration. Petros has a proficiency in working within professional environments as well as having a great passion for design, ensuring the best outcome is achieved.

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Projects

• 26

  Bloomingdale's x The GrinchA whimsical journey that takes us through the sparkle and everything in between, magically turning bags into presents and boxes into gifts, it may seem, because a Christmas that comes from a Bloomigdale's store, is a Christmas that means a little bit more. A festive collaboration with Bloomingdale's and their partnership with NBC’s Illumination Studios Dr. Suess' The Grinch comes to life in this fashionably fun campaign creative. Discover all the Grinch's holiday hoodoo throughout the season a
• 4

  LogofolioA collection of branding projects conceptualised and developed throughout 2018-2019.
• 2

  SpreshnShare your real reactions with friends. Spreshn is a chat app driven to facilitate more shared joyful moments online. The idea for Spreshn was inspired by the desire to be more connected with friends through messaging.
• 11

  Adidas Originals x Star WarsThe challenge was to create a series of unique custom digital illustrations paying homage to the film for use across print media and Adidas' exclusive apparel merchandise. The stylised illustration showcases a mixture of basic shapes, geometric patterns and intricate line art that form suggestive Adidas inspired elements combined within the details of the popular and iconic Star Wars' character and objects.
• 19

  NikeA series of illustrations done for Nike's seasonal apparel designs.
• 1

  FishfingerAn award-winning creative agency specialising in Design, Motion, Web & Social. Turning regular fish into rockstars! www.fishfinger.me

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Projects credited in

• 4

  Babusso Organic SkincareChallenge: Create a unique identity for ‘Babusso Organic Skincare’ and package design for several of their products. Visual language should be organic, young and fresh. Solution: A feminine color palette of pink rose and deep purple. These colors associate with freshness and nature. The playful logo relates to the organic materials used in Babusso products.

Work history

Design ConsultantPentagram
Aug 2018 - Sep 2018London, United KingdomFreelance
Project-lead freelance work for Pentagram. Responsibilities including designing, ideating and developing visual concepts for a white label campaign.
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Lead DesignerShell
Jun 2018 - May 2019London, United KingdomFreelance
Campaign creative for 'Make the Future Live 2018', a festival of energy and innovation held in three locations around the world every year (Europe, The Americas, Asia). The brief entailed creating illustrations and animated assets for an interactive game which would feature across their flagship events.

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Skills

• Branding
• Graphic Design
• Typography
• Animation
• Motion Graphics
• Illustration
• Web Design
• UI Design
• Advertising
• Art Directon
• Digital Design
• Editorial Illustration
• Marketing
• Marketing Strategy
• Strategy
• Vector Art
• Font Design
• APP Design
• Print Design

Education

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BA Graphic DesignMiddlesex University
Jun 2009London, United Kingdom
1st Class Hons Graphic Design

Awards

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People's Choice AwardsCreativepool Awards
People's choice winner under the typography category for 2019's Creativepool Annual Awards.
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SilverCreativepool Awards
Triple award winner under the illustration & typography category for 2018's Creativepool Annual Awards.

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