About me

I am a London based graphic designer and creative. I have many years of experience with Adobe Creative Suite and Figma, and I have experience and passion for conceptual thinking. I have executed projects in branding/visual identity, UI/UX, marketing/ advertising, print/publication and packaging, and I am passionately committed to creating beautiful designs. I am naturally creative and take an ambitious and innovative approach to my projects. I have a strong art background with a BA in Textiles Print Design for Fashion and Interiors, a Diploma in Visual Communication, and I have recently completed an intensive 10 month Graphic Design course at Shillington Education to further my skills. Please don't hesitate to get in touch! :) phoebekennydesign@gmail.com

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Projects

• LoafTHE AIM The aim of this proposal is to realign Loaf’s design and marketing strategy to a younger demographic. Based on my daily interactions with our customer base, I have observed a significant shift towards a younger audience. These consumers, typically in their late 20s and 30s, prioritise stylish home furnishings that fit their modern lifestyles. By tailoring our design and marketing efforts to resonate with this younger demographic, we can better meet their needs and preferences, ultimately
• Prezzo RebrandRoma is an exciting, new rebrand of the Italian restaurant chain Prezzo. My aim was to pair elegance and sophistication, with a sense of Italian tradition and passion. To convey this I combined vintage hues of dusty pinks, dark greens and deep burgundy, with iconic retro Italian imagery. Juxtaposing this with playful, current, modern typography works well and brings a fresh new vision, attracting a wider audience and interest in the brand.

Work history

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DesignerHula Studios
Jan 2021London, United KingdomFull Time
Founder and creative of Hula Studios - Silk Scarves and resortwear. Featured in Tatler.
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Graphic DesignerThe Ivy Asia
Jan 2022 - Mar 2022London, United KingdomFreelance
Freelance Graphic Designer and Print designer for The Ivy Asia

Skills

• Print Design
• Graphic Design
• Illustration
• Interior Design
• Adobe Creative Suite
• Typography
• Conceptual Thinking
• Colour Management
• UX
• UI Design

Education

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Graphic DesignShillington Education
Feb 2022 - Dec 2023London, United Kingdom
I have completed an intensive 10 month course in Graphic Design, UX and UI, to further my skills
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BA Fashion Textiles: PrintBath Spa University
Sep 2014 - Jun 2017Bath, United Kingdom

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