Pj Smith

Pj Smith

Art DirectorLondon, United Kingdom
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Pj Smith

Pj Smith

Art DirectorLondon, United Kingdom
About me
Originally from Australia and currently living in Europe, Pj Smith is an art director and designer with a decade's worth of experience that includes leading and executing publications, iOS and Android apps, multi-channel seasonal campaigns, fashion stories, branding projects and more. A majority of his career has been spent honing his understanding of how to communicate effectively and authentically in cultural and fashion spaces. He has worked with brands such as A Bathing Ape®, adidas Originals, Converse, Hennessy, Hype DC, Lee Jeans, New Balance, New Era, PUMA®, Tommy Hilfiger and more.
Projects
  • A Bathing Ape® SS15
    A Bathing Ape® SS15Photography by Masaaki Sasaki. Styling by Tanaka Noel Nagai. Grooming by Mariko. Styling assistants: Ryota Motegi and Yumi Kimura. Models: Kaio @ Donna and Morgan @ Be Natural.
  • ACCLAIM No. 34
    ACCLAIM No. 34Next Gen Issue. 116 Pages. Published April 2015. This issue featured Jessie Andrews, A Bathing Ape®, Ratking, Mike Will Made It, Junglepussy, Ian De Beer, Ron English, Bryce Golder, Quartersnacks, Lucien Clarke, Ta-Ku, Repeat Pattern, Miri Matsufuji, Lee Spielman, Lee Jimmy and more.
  • Hennessy x Futura
    Hennessy x FuturaIn conjunction with both Hennessy and Zing PR, ACCLAIM facilitated the Melbourne leg of Futura’s world wide tour promoting his limited edition bottle for the storied french cognac brand. The activation included a tour of Melbourne’s famous graffiti spots, an in-store signing at Melbourne boutique Someday and an exclusive launch party featuring a wall of Hennessy bottles each boxed in a small piece of art created live by the seminal New York artist.
  • Ian Strange Video
    Ian Strange VideoFilm and editing by Damian Kane. Music by Winters – ‘This Time’. A short film on contemporary artist Ian Strange. The painting featured in this film was produced specifically for a short-run cover of issue 30 of ACCLAIM magazine and was a reference to his work as graffiti artist Kid Zoom where-by he would often subvert traditional bus-shelter advertising.
  • Mark McNairy
    Mark McNairyPhotography by Aaron Richter. Mark McNairy was shot in New York and appeared in issue 27 of ACCLAIM magazine.
  • For The Homies x Yonehara ‘Yone’ Yasumasa
    For The Homies x Yonehara ‘Yone’ YasumasaPhotography by Yonehara ‘Yone’ Yasumasa. Styling by Pete Le Chic. Hair and Makeup by Takahiro Hashimoto. Models: Nanao @ Platinum Production and Angela @ Takeoka Office.
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Work history
    Snapchat logo
    Snapchat logo
    Creative Lead, DesignSnapchat
    London, United KingdomFull Time
    Snapchat logo
    Snapchat logo
    Senior Creative, DesignSnapchat
    London, United KingdomFull Time
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Skills
  • Fashion
  • Advertising
  • Events
  • Film
  • Visual Arts
  • Print Design
  • Art Direction
  • Typography
  • Design
  • Illustrator
  • Indesign
  • Office
  • Photoshop
  • Editorial Design
  • Digital Online Design
  • Publishing
  • Media
  • Graphic
  • Branding
  • Creative Direction
  • Brand Image Consulting
Education
    Bachelor of Design (Major in Graphic Design, Minor in Advertising Creativity)
Griffith University, Australia
     - 226 Grey St, South Brisbane QLD 4101, Australia