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Social Media Email Marketing Reporting and Analytics CMS updates
• Monitoring online marketing trends using a number of reporting tools such as Google Analytics and analysing MIS data • Marketing planning, project managing and strategy • Liaising with external agencies to provide briefs for marketing campaigns • Liaising with manufacturer to meet targets, build relationships and ensure brand guidelines are met • Responsible for updating the Lookers Jaguar and Land Rover web and mobile sites using a CMS system • CRM • Event planning and management – responsible for organising a very successful Jaguar F-Type and Range Rover Sport launch in 2013.
Marketing (BA) hons