Work history
Digital Marketing Executive
Social Media
Email Marketing
Reporting and Analytics
CMS updates
Digital Marketing Executive
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• Monitoring online marketing trends using a number of reporting tools such as Google Analytics and analysing MIS data
• Marketing planning, project managing and strategy
• Liaising with external agencies to provide briefs for marketing campaigns
• Liaising with manufacturer to meet targets, build relationships and ensure brand guidelines are met
• Responsible for updating the Lookers Jaguar and Land Rover web and mobile sites using a CMS system
• CRM
• Event planning and management – responsible for organising a very successful Jaguar F-Type and Range Rover Sport launch in 2013.
Skills
- Events
- Marketing PR
- Email Marketing
- Social Media
- Analytics
- Blogger
- Columnist
Education
Marketing
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Marketing (BA) hons