Rachael Crawley

Rachael Crawley

Brand & Communications LeadDublin, Ireland
+ Info

0

Connections
Rachael Crawley

Rachael Crawley

Brand & Communications LeadDublin, Ireland
Work history
    Vodafone logo
    Vodafone logo
    Brand Communications ManagerVodafone
    Dublin, IrelandFull Time
    Responsibilities include; - Work with the leaders of the different functional marketing areas (Retail, BTL, Online, Social Media) and associated agencies to identify communications requirements (ATL, BTL, Media & Social Media). Translate these into communication briefs, communication strategies, creative executions and ultimately, lead on these plans and deliver them effectively. - Managing Mobile section of the annual marketing Brand & Communications budget for the financial year in excess of 2 million euro. I was promoted into this role 1 year after joining Vodafone as a Brand & Communications Specialist, where I managed the BTL communications for Consumer & Enterprise marketing functions.
    T
    T
    Marketing ExecutiveTheater
     - Dublin, IrelandFull Time
    Responsibilities included: - Managing the production of marketing materials, including the creation, design and distribution of all BTL communications.  - Sourcing & purchasing ATL media opportunities including Press and Digital Display. Creating and managing all social media channels including Twitter, Google Plus and Facebook. Also, optimising organic and inorganic SEO for the website. Managing customer and client relationships by developing and maintaining CRM databases.
Skills
  • Marketing
  • Copywriting
  • Digital Marketing
  • Marketing Strategy
  • Brand Strategy
  • Market Research
  • Project Management
  • Team Management
Education
    D
    D
    Entrepreneurship, Marketing, InnovationDublin City University
     - Dublin, Ireland
    Graduated top of the class with a 1:1
Awards
    Cannes Lions International Festival of Creativity logo
    Cannes Lions International Festival of Creativity logo
    Cannes Lions Young Marketer of the Year 2017 - IrelandCannes Lions International Festival of Creativity
    I
    I
    Top 5 finalist for best websiteIreland Website Design
    Net Visionary award for best design of new website.
+ Show more