A content and communications specialist with experience working within agency, consultancy and content - tech environments. She has worked with clients from a wide range of industries, consistently building invaluable relationships through a strong passion for quality storytelling and delivering strategies that deliver results based on genuine client and audience understanding.
She can also provide copywriting services, with particular experience in and around comedy & entertainment, inclusion & diversity, feminism and media & marketing.
Work history
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Content DirectorPtarmigan Media
London, United KingdomFull Time
Ptarmigan Media is a financial services media agency. Joining as their first ever Content Director, I was tasked with expanding Ptarmigan Content. This involved:
Shaping and communicating an end to end content services offering
Delivering advice to clients on content and communications strategies
Managing editorial partnerships for client projects
Briefing content production, reviewing, editing and increasingly creating copy
Educating both clients and internal stakeholders on the business value of content
Being actively involved in the shaping and delivering of content projects
Identifying and building a network of content creation partners
Building a deep understanding of the content distribution ecosystem for our clients
Shaping research that provides audience behaviour insights to client portfolio
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Head of Content StrategyCaspian Media
- London, United KingdomFull Time
Overseeing, editing and approving all editorial output of my team of content creators
● Putting initials plans in place to:
○ Improve design, format and content of communications across blog, email and social media
○ Refocus branding and corporate messaging
○ Redesign the company website in accordance with the above
● Directing the work of the Digital Marketing Manager, including:
○ Social media & influencer strategy
○ Digital comms & marketing plans
○ Content generation and planning
○ Content & social media analytics
○ Content distribution strategies (organic and paid)
Skills
- Copywriting
- Brand Storytelling
- Communications
- Fluent Spanish
- Comedy
- Marketing
- Business Planning
- Sub-editing
- Blog Writing
- Content Strategy