Rachel Bateman

Rachel Bateman

CreativeLondon, United Kingdom
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Jamie Neale
Rachel Bateman

Rachel Bateman

CreativeLondon, United Kingdom
About me
Advertising & marketing professional with over 4 years of experience. I have a strong knowledge of social media, influencer marketing, and recent experience with TV idents with ITV and Channel 4. A data-driven individual who has developed ideas and strategies for multiple industry sectors and audiences, and is involved throughout the process from initial concepts to final delivery.
Work history
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    Junior CreativeDentsu Creative
    London, United KingdomFull Time
    • Creating ideas for social, digital, TV idents and series • My idea was chosen for the NIVEA x ITV Starstruck sponsorship idents which performed above the entertainment average. • Involved throughout the process from idea to delivery with Producers, including approving locations, props, casting, overseeing video and photo shoots, voiceovers, and colour grading sessions. • Work closely with Post-Production Editors and Designers • Produced TikTok videos for Wickes content • Work with influencers, celebrities, actors and non-actors Example Clients: NIVEA, Mastercard, Wickes, Weetabix, Dr Oetker, Boots, Wilko, Nicorette, & Shiseido.
    Fanbytes logo
    Fanbytes logo
    Junior Creative StrategistFanbytes
     - London, United KingdomFull Time
    • Created ideas and strategies for brands on social media with influencer campaigns, paid ads, and account growth on TikTok, Snapchat, and Instagram. • Successfully helped Mini Brands launch to a UK audience. Developed ideas that authentically integrated the brand within creator content. With an average of 8 influencers across each of the 3 phases, we achieved a high ROI with 10.5m+ views, 1.5m+ likes, an 18.5% engagement rate, & 42k+ clicks. Due to the success, the client rebooked for future campaigns and became a retainer client. • Learnt how to analyse influencer and content engagement rates • Created content for Fanbytes social media platforms Example Clients: John Lewis & Partners, McVities, Flipz, Asmodee, Zuru - Mini Brands, Nasty Gal, and Converse.
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Skills
  • Abobe Illustrator
  • Photoshop
  • Adobe Indesign
  • After Effects
  • Social Media Advertising
  • Photography
  • Videography
  • Design
  • Marketing
  • Marketing Strategy
  • Marketing Design
  • Creative
  • Creative Advertising
  • Creative Art Direction
  • Creative Briefs
  • Creative Concepts
  • Creative Content
  • Social Media
  • Social Media Marketing
  • Digital
  • Digital Advertising
  • Advertising
  • Production
  • Advertising Production
  • Advertising Shoots
  • Advertising Campaigns
  • Influencer Marketing
  • Advertising Concepts
  • Social Marketing
  • Social Advertising
  • Social Media Management
Education
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    Graphic Communication and IllustrationLoughborough University
     - Loughborough, United Kingdom
    Graduated with a 2:1
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    Art FoundationLoughborough University
     - Loughborough, United Kingdom
Awards
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    Winning GOOD Agency Design BriefThe Good Agency
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    Best Magazine Design Highly CommendedStudent Publication Association
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