Lil’ Icon is an illustration company founded in 2017 by Rajiv Fernandez. It creates design to make you think and wink. Our signature style uses bold colors and iconographic imagery. We enjoy working with socially conscious groups to help draw attention to their issues.
Rajiv is the author of Baby to Brooklyn and Baby to Big, contributor to Posters for Change and The Alphabet that Changed the World. His work has been featured in The Washington Post, WSJ, and the MoMA Store among others. Trained as an architect and hailing from Iowa, his endeavors have taken him all over the world from the Bluffs to Buenos Aires, Bangalore and to Brooklyn, where he calls home. He is a resident at the Columbia University Graduate School of Architecture Planning & Preservation Incubator located at the New Museum’s NEW INC.
Projects
- Immigrant Lady LibertyThe United States of America was founded by immigrants fleeing persecution for their beliefs. Immigrants to this day are welcome, no matter their religion, race, or identity. These are the words written on the Statue of Liberty. This image was included in Posters for Change and had a full page feature in The Washington Post and featured in The Guardian.
Work history
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Founder, Creative DirectorLil' Icon
New York, United StatesFull Time
Lil’ Icon is an illustration company founded in 2017 by Rajiv Fernandez. It creates design to make you think and wink. Our signature style uses bold colors and iconographic imagery. We enjoy working with socially conscious groups to help draw attention to their issues.
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ArchitectTamarkin Co.
- New York, United StatesFull Time
Project architect for boutique developer specializing in residential design.
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Skills
- Abobe Illustrator
- Adobe Photoshop
- Autodesk Autocad
- Creative Art Direction
- Storytelling
- Adobe Indesign
- Architect
- Digital Design
- Creative Direction
Education
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Master of Architecture - MArchColumbia University in the City of New York
- New York, United States
M.Arch at Columbia University GSAPP