I started my role on two of our struggling brands within the pet care sector, however as a result of my tireless efforts to improve our digital marketing I have been moved into an almost purely digital marketing roll within one of our most profitable brands. I am so proud to have been trusted with this role. In addition to my management of our social media launch, website, mini site and e commerce activity I am also in charge of a special project to film and edit internal promotional content and I also submit content to be posted on our Purina twitter page.
While working for Lesley Wood I have been involved in desk based market research for several companies with varying products and services to help inform their marketing campaigns. I have also been lucky enough to sit in on business meetings and focus groups in order to further my knowledge and understanding of the industry. I was also responsible for a great deal of content production across various client's social media and management of that content.
I was a runner up in the Undergraduate of the Year in commercial excellence competition. http://undergraduateoftheyear.com/winners/2014