Ray Edusei
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Ray Edusei

Founder, Author, Artist, Designer, StrategistSingapore
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Ray Edusei
Available

Ray Edusei

Founder, Author, Artist, Designer, StrategistSingapore
About me
As a results-oriented commercial marketing executive with over 15 years of experience, I have successfully built businesses, brands, and high-performing teams across the UK, Ghana, Asia, and the US. My extensive global experience has given me a deep understanding of diverse cultures, enriching my ability to develop data-driven marketing strategies that achieve measurable revenue growth and foster brand loyalty.
Projects
  • The Good Literary Agency
    The Good Literary AgencyMansa Design Group developed a brand strategy that prioritized openness and approachability while centering the values of diversity and support. Our team designed a branding system that communicates trust, empowerment, and belonging for all.
  • Vodafone
    VodafoneStrategy for various campaigns, including field brand research and focus groups
  • Coca Cola
    Coca ColaResponsible for formulating key strategic insights to aid the creative team in developing creative solutions.
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Projects credited in
  • Nolly Awards
    Nolly AwardsThe Nolly Awards is an off shoot of the Nollywood Movies channel in the UK.The 2016 Nolly Awards will be the fourth year of celebrating excellence, outstanding achievement, promise and diversity in the Nigerian Film Industry. It has already established itself as the number one movie awards event in Nigeria, unique in that it is the only movie awards event that focuses exclusively on Nollywood.
  • Channel 4 - Shades
    Channel 4 - Shades"Powerful and haunting" - Afua Hirsch, award winning journalist and broadcaster. Shades explores how institutional and structural racism can lead to internalised prejudice. The film premiered on Channel 4 and was officially selected by two BAFTA-Qualifying film festivals – Aesthetica Film Festival and the British Urban Film Festival. To commemorate the 30 year anniversary of Spike Lee’s critically acclaimed film - Jungle Fever - Shades featured as the official trailer and was screened across 60
Work history
    M
    M
    DirectorMansa Design Group
    London, United KingdomFull Time
    A
    A
    Brand Strategist and Creative DirectorAdinqra digital
    London, United KingdomFull Time
    Co-founder of, Adinqra Digital, a branding and design agency specialising in brand development, strategy and design, for ambitious start-ups & Africa-focused businesses.
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Skills
  • Creative Direction
  • Brand Management
  • Art Direction
  • Design
  • Strategy
  • Branding
  • Concept and Ideation
  • Brand Strategy
  • UX Design
  • Brand Development