Rebecca Mader

Digital and Social Account Executive


  • Film
  • Marketing PR
  • TV
  • Report Writing
  • Talent Management
  • Publicity
  • Excel
  • Photoshop
  • Word
  • New Business
  • Events Assistant
  • Campaign Development Project Management
  • Social Amplification
  • Social Content Strategy
  • Press Release Writing Creative Writing

Work history


Social & Digital Account Executive

Premier PR

Jan 2014
  • Clients: HBO, Universal, 20th Century Fox, Peckhamplex, Durex, Eifman Ballet, Goldieblox, Pins and Stripes, Fiona O'Kane, IMAX, eOne, Nickelodeon, BFI, London Film Festival, Michael Ball, Pokemon Built relationships with bloggers across film, fashion, parenting, lifestyle, and arts Created content, both visual and verbal, for various clients to help grow fans and build engagement on new and existing Social platforms Planning, implementing, and analyzing social campaign strategies while also maintaining client social accounts Researched, wrote, and collated on pitches Created social amplification of offline events Celebrity management on red carpet premieres Worked across the 2014 London Film Festival, taking pictures from red carpet events and industry talks, while collecting quotes for the BFI official Twitter


Junior Account Executive

Deliberate PR

Jun 2013 - Jan 2014
  • Clients: Tictail, VideofyMe, Artfinder, Daybees, jobandtalent, Toca Boca, and Magine Pitched to journalists and secured print and online coverage for clients Built relationships with press across technology, business, fashion, lifestyle, and entertainment Managed and created various media lists, compiled coverage reports, and wrote weekly client updates Prepared reactive quotes on behalf of clients, arranged interviews between editors and clients, wrote copy for various publications on behalf of clients as well as press releases and e-alerts Assisted in creating news angles for new business pitches and researched various placement opportunities for clients Ran the regular day-to-day press outreach


UK & International Intern


Jan 2013 - Apr 2013
  • When interning with the UK Theatrical team: Worked on the International Press Junket for WB's Jack The Giant Slayer Worked at the UK premiere of G.I. Joe Retaliation, assisting with international press Assisted at the UK gala screening of Cloud Atlas Helped with the organisation of press screenings for various films Pitched various projects and upcoming film events to members of the press Collated online and print coverage for clients, compiled coverage reports, and created media lists When interning with the International Publicity team: Assisted with arranging 66th Annual Cannes Film Festival Liaised with international and domestic journalists, photographers, and producers regarding DDA’s press advisory and festival events Contacted suppliers, stylists, production crews, hotels, etc., getting price quotes, contact details, inputting staff travel details for the Cannes Bible Wrote cheat sheets on all film projects DDA worked on at the festival for press team


Fashion & Lifestyle Intern

PHA Media

Mar 2012 - Jun 2012
  • Clients: Ann Summers, Nicky Clarke, Pretty Green, SKYCIG, Woodland Ways Bush Survival, Lighter Life, ManBuysPresent, Responsible for writing blog entries for the PHA Fashion and Lifestyle blog and SEO articles to optimize company search Helped to compile and create press coverage books using Adobe’s In Design and client look books with Microsoft Publisher Wrote press releases and e-alerts, built relationships with members of the press through sell-ins Secured coverage for clients in magazines, newspapers, online publications, and radio Compiled research for potential client placement, providing new press opportunities for them and their products Created, maintained, and updated media lists for sell-ins and assisted with organising press trips


PR Intern

Splendid Communications

Sep 2011 - Feb 2012
  • Clients: Smirnoff, Lucozade, Big Yellow Self-Storage, Spotify, Marmite, Ask Italian Collected and mounted press coverage, wrote competitor reports, helped with coverage reports and evaluation Contributed to Big Yellow Self Storage blog, gifted for Marmite, Jeremiah Weed & Ask Italian Events: Smirnoff Nightlife Exchange Project - In charge of celebrity guest list and artist VIP check-in list Worked as receptionist for office; delivered packages and messages, set-up meeting room


PR Intern

Stella Mccartney

May 2010 - Jun 2010
  • Responsible for the incoming and outgoing of sample loan pieces for magazine photo shoots, stylists, and celebrities Organized daily Press mentions in an efficient manner Developed rapport and interacted with clients on a daily basis including stylists, editors, and celebrities Worked efficiently as part of a group and individually in a fast paced work environment



International Public Relations

University of Westminster

Aug 2011 - Aug 2012


    BA in English Literature

    Western University

    Aug 2006 - Dec 2010
    • Major in English LIterature Minor in Popular Culture Certificate in Technical and Professional Communications (75% overall average)



    Low Budget Social Campaign of the Year

    • Worked with Durex on their World Cup campaign which won Low Budget Social Campaign of the Year at the 2014 Social Buzz Awards This involved pro-active and re-active live tweeting to push the campaign video and hashtag #DontFakeIt out to sports fans and influencers