A classically trained marketer, I have over 20 years experience working with some of the UK’s best loved brands such as Liz Earle, Organix, Tick Tock and Dragonfly tea, Barbie, Harry Potter and Quaker Foods. More recently I have focused on helping ambitious start-ups and SME’s to grow.
My journey into the world of brands, retail and marketing began in 1997, when I embarked on a retail graduate scheme at WHSmith, working my way around the business from shop floor to HR before finding my ‘home’ in the buying team. From here I moved to Argos as a buyer before realising that my passion really lay in developing and growing brands. So jumping the fence into brand marketing, I undertook brand and consumer marketing roles at Mattel, PepsiCo, Organix and Liz Earle. My passion for marketing led me into numerous exciting SMEs and start-up businesses, before launching my own Hampshire-based strategic marketing company in 2013.
I work with a wide range of clients across differing sectors and industries including beauty, natural and organic, food and drink, children’s, consumer products and B2B. I am commercially focused, results-driven and love nothing more than to see my clients brands and businesses grow.
Skills
- Branding
- E-commerce
- Marketing Strategy
- Digital
- Customer Acquisition
- Customer Experience
- Commercial Acumen
- Comms
- Branding Strategy
- Entrepreneurial Mind-set