Work history
Social Media Executive
London, United KingdomFull Time
As part of the creative and editorial team, my primary focus is to deliver engaging social media and blog content in order to grow the brand’s presence, reach new audiences and ultimately to drive sales. My responsibilities include:
- Schedule and monitor all social content on a daily basis and create original content, including photography
- Create, plan and implement seasonal social media content campaigns
- Organise and update the social media calendars
- Plan and create weekly blog content, managing it day-to-day
- Work with merchandising teams to establish product areas that need presence on social channels and plan tactical posts to support their objectives
- Manage relationships with key bloggers and help to organise and coordinate blogger outreach events
- Cover events for social, including: photoshoots, retail events, store openings and press shows
- Develop and manage rich and engaging social programmes, including: competitions and videos
- Work closely with all relevant departments in the business to support the growth of The White Company’s social reach
- Brief external agencies and the internal design team on asset creation
- Create weekly social media and blogger coverage reports, as well as monthly competitor audits
- Manage the UGC hashtag #MyWhiteCo
Social Media Intern (assistant & Executive Level
- Full Time
Click to edit position descriptionCreating, planning and running social media campaigns
Producing social media content (such as photography) & posting to feeds
Interacting with consumers via social media platforms
Analysing social media data
Coordinating events such as Varsity Polo
Creating the weekly social media report and contributing to the monthly report
Managing social competitions
Assisted with updating content calendars
Sourcing UGC
Research
Creating the weekly Digital Newsletter
Wordpress
Crisis Management
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Skills
- Stop Motion
- Fashion
- Advertising
- Events
- Marketing PR
- Copywriting
- Presenting
- Blogging
- Marketing
- Excel
- Final Cut Pro
- Office
- Photoshop
- Powerpoint
- Word
- Brand Planning
Education
Advertising and Media
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