As a fashion director, you are expected to assume the following tasks and responsibilities: *Devise efficient fashion design plans and foster new fashion concepts. *Properly coordinate advertising as well marketing activities. *Attend runway or fashion shows to acquire new fashion ideas. *Visit major manufacturers and merchandise markets to get new information on the latest fashion trends. *Regularly monitor fashion publications and set meetings with designers to keep up with the changing trend. *Evaluate the potential success of a certain clothing line. *Create effective marketing plans and advertising strategies. *Coordinate with salespeople, designers and manufacturers. *Select garments and accessories that will be used for promotional marketing. *Organise photo shoots, magazine events, and fashion shows. *Share fashion insights and analysis with buyers to help them choose the appropriate inventory purchases.
*Offer the highest level of customer service with genuine passion and enthusiasm for the brands and products available at Heathrow. *Escort and provide product / brand and styling advice to VIP clients from the VIP Suites and Personal Shopper Lounge. *Fulfil pre booked appointments with a variety of clients - tailoring the service to their individual needs and style. *Act as a role model to all other sales consultants operating within theairport, your individual style, brand and product knowledge, styling expertise and passenger relationship management. *Escort A-list celebrities with there shopping.
*Drive company’s unique service offering to existing and new clients *Provide an end-to-end luxury service whilst building client relations with the brand *Attend two week intense training course *Personal shopping
*Attend three week training in made to measure *Maintain the highest degree of customer service every day * To educate the Brand to all visitors to the store *Endeavour to build and nurture a relationship with all clients
• Maintaining the women’s/men’s showrooms • Assisting Women’s team/ Men’s team/ Social Media • Sample management – Returns & Pulls • Creating inventories of new seasons samples for both Men’s & Women’s • Checking for coverage in daily newspapers / supplements
*Specifically responsible for developing and implementing social media plans and specific tactics across all channels of social media (Facebook, Twitter, YouTube, FourSquare and more) for key annual events as well as additional opportunities as identified. Monitor and track all social media initiatives and tactics implemented by organization and develop reports on those findings. • Execute company’s day-to-day social media activities, including posting to and updating its social media platforms. Attend and staff PR and social media events as necessary. Help curate the social media editorial calendar while also responsible for developing and creating content. *Directly engage Universal friends and fans via social media platforms, fostering conversations and relationships. Work with relevant PR team members and outside vendors as necessary. • Develop and maintain relationships with key youtubers, twitter users and other social media influencers. Keep updated/current lists of those influencers across multiple categories. • Track social media program results and report on those findings, as well as assist in active “listening” to the social media community, regularly reporting on those findings.
Graduating with a 2:1 in Fashion Management & Marketing