About me
Currently working at EssenceMediacom as a Comms Planner on the Tesco account across Value, Seasonal and F&F (Tescos fashion brand). I have a high passion for Culturally impactful work alongside the insights and thought processes that lead to Brand defining campaigns and initiatives. A star player across brainstorming sessions and during fast pace campaign cycles.
Projects
- GAUCHE MagazineGauche is a publication that sits in between politics and pop culture. A vibrant fresh medium that brings a more focused standpoint on the issues we're facing in a rapidly changing world. We are mobilizing a liberal class of creative’s on many levels pushing important views and creating much-needed conversation. The first issue featured supermodel Leomie Anderson and her inspiring female empowerment brand LAPP, shot by the talented Pablo Mas. We focused on many topics surrounding the youth tod
- ZONE/D MagazineA commissioned project for mobile app Campus Society to create a student magazine to be distributed within London universities. The brief was to create a separate branded media product that could lend to the Campus Society brand through its stylings and content. The direction agreed with the client is for the magazine to function as an informational product whilst entertaining the audience. London was ranked as the number 1 student city in the world by QS data analysts based on affordability, j
Projects credited in
- ZONE/D MAGAZINECampus Society is the UK’s leading social network for university students. Launched in 2016 and working in partnership with UCAS, Campus connects new university students with peers across the UK who share common interests and can give advice. ZONE/D is a new yearly magazine and student guide for London, a city ranked No1 for students in 2018. Published by Campus Society, ZONE/D is produced by London students for London students, aiming to enlighten newcomers and celebrate the city. The first i
Work history
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Strategic PlannerEssencemediacom
London, United Kingdom
Managed multiple campaigns, coordinating specialist teams to implement marketing strategies. Communicating with stakeholders, ensuring team accountability to KPI’s and deadlines. Transforming research into actionable insights and shaping the concepts driving campaign strategy.
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Planning ExecutiveEssencemediacom
- London, United Kingdom
Research and data analysis on audience behaviours and the market place. Compiling and presenting competitor analysis back to the clients. Booking in POs into the system.
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Skills
- Brand Concept
- Marketing
- Magazine Publishing
- Operations
- Project Management
Education
Level 3 Digital Marketer QualificationMultiverse
- London, United Kingdom
Magazine PublishingLondon College of Communication, UAL
- London, United Kingdom
A course focusing on the magazine publishing industry as a way to teach many disciplines surrounding business, branding, adobe skills, content creation and management of creativity. Modules focused both on the theory of creativity and business as well as the practicality of creating coherent media products with target audiences in mind.
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