Responsible for licensing footage to UK broadcasters and independent production companies (with overall responsibility for account & sales management of the BBC, the company's number-one client); overseeing and Executive Producing various co-production ventures with production partners; conceptualising/pitching original programme ideas to broadcasters & production companies. These include a four-part BBC4 series on the origins and history of the company (‘The Story of British Pathé’), which was a critical and ratings success in Aug/Sep 2011, made as a co-production with the BBC. I have also overseen DVD releases including ‘British Pathé Presents: The FA Cup Finals’ and ‘British Pathé Presents: England’s Greatest Games 1920-1966’. I helped re-launch and establish the company under new ownership from May 2009, overseeing the construction of a new website, youtube channel and production arm. I initiated successful strategies and key relationships, and a 5-year global BBC News & Current Affairs subscription deal, helping the company achieve record turnover and profits, and consistently exceeding quarterly revenue targets. British Pathé is a dynamic cross-media company. The origins of the company are over 100 years old, and we are a market leader in footage licensing to the broadcast & media industry, covering major 20th-century events, lifestyle, famous faces, trends, fashion, travel, science and culture. The company is a major supplier to all UK broadcasters, production companies and feature films, across genres including factual, history, drama and current affairs.
Developing new business and revenue streams with a main focus on research, identification and pursuit of third- party acquisitions, seeking out joint ventures and strategic partnerships: I successfully negotiated a UK representation deal for Hollywood-based red-carpet/awards show library 'CelebrityFootage', as well as for classic film library Hartswood Films. The focus of the role was identifying new business opportunities, developing new and existing high level contacts and relationships within the stock film and stills industry. I was also the department lead relating to sales, building valuable, multi-level consultative sales relationships within the key accounts across UK broadcasters and production companies. Fremantle is part of Europe's largest television and radio broadcast company, with interests in 31 television channels and 30 radio stations in 10 European countries. The licensing division exploits the company's many strong brands including award winning international formats and children's classics across multiple off-screen platforms including merchandising campaigns, interactive and wireless support and music publishing.
Account Executive: Broadcast Television (North of England & Scotland) March 2006 – May 2007; Account Executive: Independent Television Production Companies, South of England (May 2007 – June 2008) Focus of role to proactively retain and develop relationships with clients in the Broadcast business sectors. The role involved account managing the business of various large broadcasters and production company clients, with the aim of developing repeat business relationships and maximising revenue potential from these customers. 40% of the role comprised face-to-face client liason, and representing ITN Source at events and meetings that involved the presentation and delivery of the ITN Source content offer. This involved building and maintaining relationships with key decision-makers and programme-makers, having a thorough understanding of their needs, budgets and production methods, and a wide-ranging understanding of industry and market trends. I was required to track sales revenue achievement against targets on a weekly, monthly, quarterly and annual basis, and identify revenue trends in the broadcast sector (present and future) for forecast reporting, and also to work closely with the Marketing team to identify programs or communication tools necessary to promote the company. My achievements included extensive sales growth in each sector I worked in. Between July and December 2007 I grew year-half sales by over £150,000 (from £200,000 to £350,000). I built and maintained significant relationships with major clients, and initiated various long-running deals for the benefit of the company.
2:1 BA Hons