Hello! Originally from sunny Sussex and currently based in London, I am a friendly, ambitious type, truly passionate about what I do and bursting with enthusiasm for all areas of design. ‘Champion of brand’ is what I do best, telling a story with intelligent campaigns that not only look beautiful but sell products and encourage loyalty. Identity has always fascinated me. From doodling my favorite logos in school, to delivering compelling campaigns and end to end re-brands today. I love nothing more than truly understanding a company's ethos and creating authentic narratives. Outside of work I do relish an adventure, especially whilst attempting to take a good photo on the way. But sport is my passion, you’ll be able to find me on the football pitch or tennis court at the weekend. Failing that I’ll be cycling with friends to sample the latest craft beer spot.