Work history
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Social Media Internjane carr
- London, United KingdomInternship
I was responsible for assisting in the development of new social media campaigns and in the execution of social media shoots. This consisted of image researching, location scouting and occasionally, graphic production. I also wrote for the brand’s blog and researched into social media best practices.
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Marketing and PR AssistantCIMONE
- London, United KingdomInternship
CIMONE is a new high-end Womenswear label, led by creative director Carli Pearson. Pearson was trained at Central Saint Martins, and prior to launching CIMONE, worked in a variety of senior positions at some of the world’s top RTW houses.
During this placement I had the chance to work with, and learn from a small, yet very professional team. I worked in-house, supporting the design and production team, which consisted of: maintaining and updating databases, working on weekly shoot loans and studio organization.
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Skills
- Graphic Design
- Creative Briefing
- Adobe Suite
- Concept Design
- Creative Stragegy
- Brand Architecture
- Social Media Management
- Creative Art Direction
- Creative Media
- 35mm Photography
Education
MA Digital MediaLondon Metropolitan University
London, United Kingdom
Final dissertation:
Bridging the Gap - Analysing the use of Instagram as a communications tool to link millennials and sustainability in the digitally native vertical fashion market.
Modular structure:
-Web Design
-Digital Video Production
-Principles of Digital Media
-Interaction Design
-DM Strategy and Consultancy
-DM Project Management
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Fashion MarketingLisbon School of Design
- Parque das Nações, Lisbon, Portugal
This course consisted of a comprehensive study of the fashion business, covering: the fashion market, consumer and business, styling and fashion production, visual merchandising, branding and packaging and finally fashion communication and PR.
As our final project, we had to create a brand and develop its identity, as well as, produce a communication plan for its launch.
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