Ritch Ames

Ritch Ames

Freelance social, digital and content marketing specialistGuildford, United Kingdom
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Ritch Ames

Ritch Ames

Freelance social, digital and content marketing specialistGuildford, United Kingdom
Work history
    Ogilvy logo
    Ogilvy logo
    Account DirectorOgilvy
     - London, United KingdomFreelance
    Clients: BP Corporate & Retail / HM Government / Diageo / Turner Broadcasting / Merck / Huawei Invited back to Social@Ogilvy to lead the BP Retail campaign, but was retained (again) to lead other priority campaigns. Key Responsibilities: • Agency lead with client accountability for BP Corporate & Retail, HM Government, Diageo, Turner Broadcasting • Management of campaigns, strategy, creative, budgets, resources, paid, reporting, insight and project delivery. • Collaboration and brainstorming of creative and strategic ideas for other agency projects, including pitches. • Member of the senior leadership team for Social@Ogilvy / Ogilvy PR. Achievements Include: • Successfully launching BP’s new fuels with active technology, initially in Spain, now globally. • Launching HM Government’s priority policy around home ownership (Right To Buy / Help To Buy). • Trending globally and No.1 in the UK across Periscope from a live event in Soho of RuPaul’s Drag Race.
    Digital Account Director
     - London, United KingdomFreelance
    Clients: TK Maxx / Avaya Joined to lead the TK Maxx account for their Spring / Summer campaign, across their European digital channels. Key Responsibilities: • TK Maxx Account Leadership with senior client accountability and agency lead for European teams. • Management of campaigns, strategy, creative, content, budget, resources, reporting, insight & project delivery. Achievements Include: • Successfully launching of TK Maxx’s Spring / Summer campaign, increasing reach and engagements month by month across all social platforms
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Skills
  • Facebook
  • Youtube
  • Twitter
  • Quarkxpress
  • Photoshop
  • Advanced Social Media Knowledge
  • Viral Videos
  • Organic Social Media
  • Stage Manager
  • Production Manager