About me

Who am I? I am a Digital marketing, communications, and social media specialist with a deep love for writing, numbers, and creative fireworks. I love working on making a consumer’s journey a more engaging, interacting, and interactive place that leads to the most crucial phase: LOYALTY. As the point of intersection where creativity and an analytical mindset come together to create something unique, my goal is to achieve the best possible outcome for my company in a creative, understandable, and approachable way. In my daily work, I combine both the creative and the analytical side of communications. On the creative side, I can create new ideas and dreams whilst also producing content for social media, websites, and applications. On the analytical side, I know every step of a strategy from the development of an idea to the measuring of effects, successes or failures of communication campaigns. Furthermore, I always keep in mind the brand CI and overall brand strategy when creating and implementing campaigns while proving my great organization and project management skills. I am a proactive and self-driven team player who prides himself on loyalty and hard work. I like to create things and also implement them. I‘m never afraid of new or seemingly impossible challenges. I search for them. I defy them.

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Work history

Partner & Consumer Engagement Marketing ManagerPayPal
Aug 2018Berlin, GermanyFull Time
OPERATIONS AND RESPONSIBILITIES – Maximizing brand awareness and reputation by implementation of marketing strategies with partners / merchants like Apple, Google Pay and more in the DEATCH region – Commercial ownership and marketing activity planning for PayPal’s Digital Gift store – End to end conception and deliver of executive management presentations for conferences and internal management reportings – Creation and presentation of Future Topics for MT Off-Site Workshop – Visual and content creation of Kick-Off 2019 – Visual creation of Off-Site material SPECIALTY Creation of Marketing Strategies, Content Creation, Content Writing, Creation of Large Presentations according to PayPal Guidelines, Digital Transformation, Futurism
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Director Social RelationsEXIT-Media GmbH
Aug 2017Berlin, GermanyFull Time
OPERATIONS AND RESPONSIBILITIES – Deutsche Bahn: Overseeing the company’s social media strategy for strategic campaigns across all internal and external plattforms, Influencer Marketing – Sparkasse: Overseeing the company’s social media strategy for strategic campaigns across all internal and external plattforms, Influencer Marketing – T-Systems: Development of internal strategic change process and corporate social responsibility – McDonald’s: Development of social media campaign – 99Fire-Films-Award: Development of social strategy and PR strategy, planning of event during Berlinale 2018 SPECIALTY Team Lead Social Media and Public Relations, Team Development and Coordination, Strategic Campaign Development, Social Media Marketing, PR Marketing, Digital Transformation, Gamification, Influencer Marketing & Management, Budget Ownership and Planning,

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Skills

• Fashion Illustration
• Social Media Marketing
• 360 Campaigns
• Brand Marketing
• Brand Strategy
• Advertising Communications
• Content Creation
• Adobe Creative Suite
• Analytical Tools
• Analytical Skills

Education

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Master of ArtsFH Wien der WKW
Sep 2012 - May 2015Vienna, Austria
Journalism and New Media
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Bachelor of Arts (BA) University of artistic and industrial design Linz in co-operation with the Fashion Institute Vienna
Oct 2006 - Jun 2010Vienna, Austria
Fashion Design, Fashion Marketing and Fashion Journalism

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Awards

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Best WorkUniversity of artistic and industrial design Linz in co-operation with the Fashion Institute Vienna
Best Work within a graduate collection // design.