Robert Fein Experience Director | The Dots
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Robert Fein

Experience DirectorLondon, United Kingdom
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Robert Fein

Experience DirectorLondon, United Kingdom
About me
Director, Strategist, Practitioner, and Product Manager in Service and Experience Design. Systems Thinker Complex problem specialist Human. These are the words I use to describe myself. I thrive on the hard and difficult and have delivered elegant experiences for a wide variety of end-users. I'm lucky to have a unique breadth and depth of experience across a range of industry verticals and domains ranging Fin Techs and Financial Services to consumer software applications for Technology companies to SAAS solutions for non-profits through complex Retail eCommerce and multi-channel (Web, Social Media, Mobile) campaigns. I enjoy building high-performing design teams that collaboratively solve whatever design challenges come their way, and teaching organisations how to embark on design-led digital transformations.
Work history
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    Experience Director and Product ManagerNordea
    Copenhagen, DenmarkFull Time
    Responsible for defining the vision and experience strategy and tactical design leadership within a SAFE Agile framework for three business units of the Digital Bank (Digital Sales -- the eCommerce store, Home Journey -- Mortgages are largest revenue source for the bank, and the Communication software -- including establishing the experience for the chatbot and voicebot).
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    Experience DirectorNordea
     - Helsinki, FinlandFreelance
    Responsible for forging and leading the Mobile Banking App Design Team. Initiated the complete visual re-design that resulted in the most improved digital property in Sweden
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Skills
  • UX
  • UX Architecture
  • Lean UX
  • Design Direction
  • Design Strategy
  • Consultancy
  • Business Strategy
  • Service Design
  • Conversion Optimisation
  • Delivery Management
Education
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    A.B.D. PhD Cognitive PsychologyUniversity of Michigan
     - Ann Arbor, United States
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    MA Cognitive PsychologyUniversity of Michigan
     - Ann Arbor, United States
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Awards
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    Winner of best-performing company (Nordea) in the digital product experienceBearingPoint
    2019 Digital Leaders in Sweden
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    Best rebrand of a digital property, BronzeTransform Awards Europe
    TheAA.com redesign
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