I am a freelance motion graphic designer based in London. Originally from Colombia, I have been living in Europe for the past decade. I started my career in London as a Graphic Designer, before progressing into web design, and am currently working as a Creative Producer and Motion Designer and Concept Artist. I have a 10 year proven track record in the online advertising industry, working across print, branding, motion graphics, animation, and illustration.
My animations and moving image work have spanned online commercials, TV adverts, and high-end drama-documentaries, broadcast on major channels in the UK and US. To achieve this, I am adept at using a range of different techniques and technologies and enjoy bringing different styles to each project I work on.
I can help you to visualize your next story, and create bold and contemporary animation sequences for any TV or film project, social video content, HTML5 banners, music videos, and so much more. I am very resourceful and full of original ideas.
Selected clients: Netflix, BBC4, A&E Channel, ITV, Sony PlayStation, Amazon, lastminute.com group.
Interested in working together? Drop me a line at info@studiomacuna.co.uk
Projects
- Waco: MADMAN OR MESSIAHI originated a series of animated sequences inspired by cartoons from the '80s for the drama-documentary 'Waco: Madman or Messiah', about David Koresh. It tells the story of how he rose to power as their "prophet" and then fell from glory in the standoff and fire that made history. The animations were integrated into interviews by some of the survivors and mixed with live-action, news clips and audio recordings of David Koresh. The documentary aired in early January 2018 on prime time A&E tel
- PlaylinkI was contacted by production company Explosive Alan to join their creative team and devise a commercial for Sony PlayStation, Playlink as part of a series of three. I worked with existing assets and designs and created new ones. The technique used photos of models with different facial expressions. The bodies were designed in photoshop, by masking textures of real clothing onto the puppets and then animated into After Effects.
- Love IslandWorking with the social team and producer James Lovage at ITV, I was asked to create an animated commercial to promote the fourth season of the show. The animation needed to be humorous, and represent the diversity of the contestants on the show. To achieve this, I used bold and clean illustrations to create an aircraft safety video “world” featuring a variety of exaggerated cheeky in-joke characters. The commercial was widely launched on all social media channels and reached over a million
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Skills
- Web Design
- Advertising
- Digital Design
- Project Management
- Digital Production
- Videography
- Animation Design
- Motion Graphics
- 2D Animation
- Illustration
Education
MAUniversity of The Arts London (UAL)
London, United Kingdom
Rodrigo studied graphic design back in his hometown Bogota, Colombia and did an MA in animation just about 3 years ago at the University of the Arts London.
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(BA hons) Graphic DesignUniversidad Jorge Tadeo Lozano
Bogotá, Colombia