About me
Brand Manager at a leading creative communications agency that specialises in high-end lifestyle and luxury brands. Overseeing the Global Communications and PR strategy for the world's most renowned luxury kitchen appliance brand, with direct oversight of 13 markets. Track record in managing highly successful launches of upscale residential properties for real estate developers, coordinating creative direction, advertising, and digital campaigns.
Projects credited in
- Gaggenau “A Statement of Form” at Villa Necchi, MilanoGaggenau, the German luxury appliance manufacturer, wanted to concentrate its marketing energies on Architects and Designers. To make a powerful statement in 2022, it was decided to step away from Europe’s biggest kitchen trade show ‘EuroCucina’ at the Salone del Mobile, and instead take the brave move to the more arty, playful and hugely competitive FuoriSalone in the centre of Milan. They chose to install an immersive display within the Pavilion of Milan’s grand Villa Necchi Campiglio. Centra2
- Lampoo: Fashion addicts, change your habitsLampoo, a pre-loved luxury fashion reseller, approached us to design an awareness campaign promoting responsible purchasing habits by advocating for second-hand luxury over new. Our aim was to shift people's attitudes and mindsets about owning luxury items and the environmental impact it has. Choosing second-hand luxury not only benefits the environment but also aligns with a healthy conscience, wallet, and lifestyle. Lime saw the new year period as a time to mimic the marketing craze of fitnes1
Skills
- Project Management
- Marketing Strategy
- Public Relations
- Social Media Management
- Event Organisation
- Brand Communication
- Presentations
Education
U
U
BA (Hons) Advertising and Digital Marketing CommunicationsUniversity of Greenwich
London, United Kingdom