www.ronitasworld.com
I am a Director, Filmmaker and Producer with an academic background in anthropology and a special interest in culture and identity. I specialise mainly in documentaries, music videos and branded content. I hope to use my work to bring stories of culture and identity to life and create spaces for new voices to contribute to discussions about our ever-changing world.
I am also a Treatment Designer and Writer.
Projects
- Stand Up, Stand OutWhen people take to the streets to protest discriminatory and oppressive systems, they often use their bodies to make a statement. To stand up for themselves. This goes beyond just bodies on the streets at protests. The way these people choose to style themselves often drives their cause even further. It often helps them become etched in our memories. While not always immediately obvious or always the focus of our attention when we speak about activism and protests, fashion and styling have a bi
- William Cline-Bailey - StillStill is a dance film that depicts how we experience love. It explores how love can make you feel - the butterflies, the joy, the excitement. The film is inspired by the thoughts and emotions running through the main character’s head. It is a daydream of sorts, depicting how she experiences love. The main character is off to see her partner on a date. She is full of excitement but also nervous like it’s their first date. They’ve been together for 6 years but every time they see each other, it f
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Work history
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Video Director & Production FreelancerFreelance
London, United KingdomFreelance
• Executed the delivery of personal and client creative projects devised for and distributed on various platforms as a Video Director, Producer and Assistant Producer
• Supported the production of commercial and non-commercial content as a Runner and Production Assistant
• Analysed client briefs and streamlined other directors’ pitching and production process as a
Director’s Assistant
• Ideated informative and innovative creative campaigns from client pitches
• Generated effective treatments and pitch decks in response to client briefs through copywriting
that sells the story and visual imagery and layout that sells the vision to clients as a Treatment Writer
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Development Visuals & Graphics Assistant ProducerBox to Box Films
- London, United KingdomFull Time
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Skills
- Customer Service
- Event Organisation
- Reliable
- Eager Learner
- Teamworking
- Research
- Developement
- Producing
- Blog Creation
- Multimedia Production
- Directing
- Creative Direction
- Creative
- Creative Concept
- Creative Conceptualisation
- Creative Content
Education
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MastersUniversity of Sussex
- Brighton, United Kingdom
I studied MA Media Practice in Development and Social Change. The course focused on how media can be used to bring about global social and political change whilst analysing development theory and social change. This course allowed me to build on the knowledge gained during my undergraduate degree whilst allowing me to learn media practice and production skills. I have also refined my research and writing skills.
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BA(Hons) Anthropology and International Development, First Class HonoursUniversity of Sussex
- Brighton, United Kingdom