18+ years experience, I’m an Integrated Creative Director and Lead Conceptual Creative (from Art Direction background) with sturdy planning & strategy capabilities. Plus, a set of compelling Copywriting skills.Locked Pro Plan feature
Creative Director & Conceptual Creative Freelancer. I've been recently working on and off creative agencies such as McCann (London), TMS (London), CHI (Germany), Y&R (France), OMD (London) among others. The work always involves strategic thinking and multi-channel creative executions. In a bullseye, my task is to come up with a creative idea; build a presentation; present it to a client and support the production.
Associate Creative Director & Art Director - I assisted CDs supervising creative & design teams on multiple campaigns for the Debenhams account. During this period, I was working solo and pushing the brand to be a lot sexier and more storytelling.
Senior Creative & Art Director - responsible for coming up with campaigns that involved traditional, digital and integrated media - providing strategic direction and creative thinking. The work was truly integrated, mostly made of TV, OOH, Social, Activations, Experimental and P.R. Very often I was sent to work abroad - across the JWT network, giving me great global experience.
Creative & Art Director - I started at BBH as a freelancer, but after my first pitch, I got hired. There, I’ve worked in campaigns for Levis, Baileys, Audi, Barclays, KFC, Johnny Walker and Lynx. I left just under completing a year, as the ECD (Russell Ramsey) left and invited me to join him in JWT.
This was a wicked experience I had while working in BBH London. Miami Ad School was looking for a Lecturer and I got invited. My class was about teaching lateral thinking to the students from the last semester.
Bachelor’s Degree in Social Communications with the emphasis in Advertising & Marketing (Brazil).