Work history
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Strategy PartnerValtech
Utrecht, NetherlandsFull Time
As Strategy Partner I support our clients on strategic challenges across Luxury and AI. I am known for challenging preconceived notions and advocating for rooting decisions in business value. In this role I am Strategy Lead for our Luxury vertical – including our offering and positioning – as well as co-leading our strategic AI offers and internal organisation around it.
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Senior consultant digital strategyValtech group
- Utrecht, NetherlandsFull Time
As a Senior Digital & Commercial Strategy consultant, I advised Valtech's clients on a range of business strategy topics. As part of the internationally focused Commercial Strategy and Data Transformation Business Unit, I mainly focused on Luxury, Retail, eCommerce, and omnichannel. My previous experience in these fields helped me advise on topics such as value propositions, customer experience, strategic roadmaps and organisational set ups.
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Skills
- Marketing
- Marketing Strategy
- Brand Activation
- Program Management
- Project Management
- Strategy Consulting
- Omnichannel Strategy
- Ecommerce
- Brand Consultancy
- AI
Education
Bachelor Arts/ Bachelor Science
Rotterdam, Netherlands
The General Cultural Studies program studies the role of the cultural and creative industries through a social, cultural, political and economic perspective. Personally, I focused my program on fashion, media and communication related courses.