About me
An entrepreneurial minded PR, Influencer Marketing and Social Media Expert specialising in hardware technology, apps, lifestyle and purpose driven brands.
With experience working with both established brands looking for new ideas, and emerging brands in the early stages of their brand definition, I am able to clearly identify creative solutions to ensure the ordinary, is made extraordinary for each and every client.
Current clients: Google, Bumble, Hydrow, Rapha
Work history
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PR Account ManagerEMERGE Management and Communications
London, United KingdomFull Time
- In less than three years at EMERGE, I have progressed from an intern to an Account Manager responsible for a wide roster of accounts including Nickelodeon’s SLIMEFEST, Be:FIT, Smart Water, Wilkinson Sword and Another_Space
- Organising and executing events, from press days to live television broadcasts. Working with clients to deliver innovative and cost-effective events from creative concept to completion
- Managing guest lists and coordinating a number of complicated, conflicting schedules
- Working with talent and their agents to develop brand partnerships, endorsements and event attendance
- Actively managing the new business pitching process by contributing creative ideas to brainstorms, building decks and leading pitches. This has resulted in £200,000 of generated revenue
- Processing commercial contracts for a range of talent and brands
- Understanding media innovations and developing client strategies based upon these to help them achieve their objectives, ensuring KPI’s are met
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Summer Holiday PlacementCaptive Minds
- London, United KingdomInternship
Working with the PR and communications team communicating directly with clients.
Organised interviews with writers from and sent out press releases for 'Sidetracked' magazine, an online publication that has recently gone to paper print, so that it could be reviewed by both national newspapers and magazines.
Reached out to publications in an attempt to encourage them to include Glenfiddich Whisky in their Christmas Gift Guides. I pitched the product successfully to several publications including Quintessentially, Vanity Fair and Country & Townhouse.
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Skills
- Microsoft Office
- Press Releases
- Brand Communication
- B2C Campaigns
- B2B Campaigns
- Creative Consultation
- Brand Strategy
- Artist Strategy
Education
BA (Hons) English Literature and Theatre StudiesUniversity of Leeds
- Leeds, United Kingdom
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