About me
Creating and producing authentic experiences for luxury brands, private clients, property’s and trendsetters.
A creative consultant, director and producer nearing a decade of worldwide experience and a strong network within the luxury event and entertainment industry.
From pop-ups and brand activations, to full scale productions, Roxanne brings a wealth of knowledge when working with clients from leading and developing an initial brief, converting to sale and then through to concept and creation.
Work history
Creative Event and Sales DirectorBlack Rabbit Projects
London, United KingdomFull Time
Created and produced authentic immersive experiences for luxury brands, properties and private clients.
Led the process from conception, pitching and on-site curation.
Oversaw all creative event logistics relating to the successful completion of the experience. This included leading kick off and progress calls. creating milestones for the Production Team as well as liaising with other vendors (florists, costume designers, AV, etc),
On-site direction and management of all creative aspects (design, tech, performance)
On-boarding and training of new starters and freelancersWorked with existing and potential clients, ensured the team responded quickly and efficiently to all incoming leads and delegated workload where necessary within the team. Worked alongside the finance team to ensure profitability targets were met throughout the wider company.
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ConsultantBCD Meetings & Events
London, United KingdomFull Time
Working on key accounts, building imperative relationships, creating and presenting programme proposals to clients whilst managing a demanding workload and offering consistent high levels of service.
Developing and maintaining successful relationships with industry leaders and scoping new business opportunities by representing BCD at international networking events.
Enhancing client satisfaction by negotiating rates and terms such as cancellations, attrition, and rebooking/resale clauses.
Cultivated customer relationships by negotiating addendum's to ensure maximum protection and favourable terms for each project maintaining clients trust.
Involved in strategic client acquisitions from development to delivery of sales pitch for new clients.
Assisting in the forecasting and development of the Operational Sales Plan for new software launch.
Global end-end project management.
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Skills
- Negotiation
- Problem Solving
- Consultancy
- Business Development
- Presenting
- Project Management
- Creative Concepting
- Creative Producing
- Creative Direction
- Creative Leadership
Education
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Sales and MarketingThe Institute of Sales Management
- London, United Kingdom
Sales and Marketing Management
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DiplomaOxford Home Study College
- London, United Kingdom
Diploma in Event Management
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