About me

I have been writing about the future of automotive design and technology for more than 20 years, and have been a team leader or senior team member of launch teams behind pioneering automotive magazines including Interior Motives and Intersection. I have written columns and features for publications including Bentley Magazine, Car Design News, CityAM, The Express, The Financial Times, The Guardian, Intersection, Metro International, The National, The Telegraph and Wallpaper*. Increasingly over the last decade I have worked directly for companies and agencies on branding and marketing projects as a copyrwriter or even creative lead. These include Alfa Romeo, Arup, Jumeirah, Kia, McLaren, Mazda, Volvo and VinFast, Vietnam’s first car manufacturer, plus many others. In addition to my time as a design writer and journalist I now have a wealth of brand and copywriting experience in the automotive space.

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Work history

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DirectorForm Language
Mar 2008London, United KingdomFull Time
Working directly for companies and agencies on branding and marketing projects as copywriters, in editorial management or as creative leads. These include Alfa Romeo, Arup, Jumeirah, Kia, McLaren, Mazda, Volvo and VinFast, Vietnam’s first car manufacturer, plus many others. Though we have clients across a range of industries, we have particular brand and copywriting experience in the automotive space.

Skills

• Editorial Commissioning
• Client Managing
• Copywriting Editorial
• Copywriting
• Journalism
• Article Writing