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Developed adaptable partnerships and strategies that increase the visibility of clients, broadening commercial sponsorship appeal. Designed powerful media campaigns that launch and amplify collaborations in a highly editorialised environment, appealing to target audiences and positioning clients alongside cultural icons of today Guided relationships between artists and luxury designers, building brand equity and credibility to ensure traction amongst influencer audiences. Curated comprehensive social strategies that taps into and build credible endorsements through key influencers and strategic media partners. Strategised seemingly organic awareness exercises: gifting and communicating brand pieces to key influencers, bloggers and media outlets.