Sabina Sohail
Available

Sabina Sohail

Writer, Content Creator, Social Media SpecialistLondon, United Kingdom
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Sabina Sohail
Available

Sabina Sohail

Writer, Content Creator, Social Media SpecialistLondon, United Kingdom
Work history
    Dezeen logo
    Dezeen logo
    Social Media EditorDezeen
    London, United KingdomFull Time
    - Manage and post content to Dezeen's social media platforms including Facebook, Instagram, Twitter, LinkedIn and Pinterest. - Manage social media paid promotions. - Develop weekly and monthly reports using analytical tools including Google Analytics, Parsley and Sprout Social. - Identify social trends to create content for dezeen.com. - Moderate comments on the site, as well as across social media platforms.
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    Junior Digital EditorHouse & Home Media
     - Toronto, CanadaFull Time
    - Produced original content for houseandhome.com, including writing copy, sourcing imagery and preparing content for social media and search engine optimization. - Managed House & Home ’s social media platforms including Facebook, Twitter, Instagram, Youtube, Pinterest and Samsung app. Crafted daily social media content promoting House & Home ’s brand, as well as interacting with followers. - Directed, copy edited and fact checked contributor’s content. - Developed creative content and social media strategies for House & Home Media. Strategized House & Home ’s social media presence to increase Facebook following by 108 %, Pinterest by 85% and Twitter by 55% within a span of just over two years. Also increased Instagram's following by 353% and harmonized the account’s aesthetic and editorial voice. - Produce four eNewsletters per week to promote House & Home 's web content.
Education
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    BachelorRyerson University
     - Toronto, Canada
    I have a bachelor's degree in journalism, specialising in broadcast television.