About me

Creative and innovative Head of Brand with 12 years experience within events, marketing and digital functions. I enjoy finding solutions to commercial challenges, and believe in testing and learning new marketing strategies. I have extensive experience in translating a brand vision, through content strategy and campaign planning, and I like to lead with a clear vision to combine customer experience with commercial business goals. I enjoy making ideas a reality.

QuestionsProjectsExperienceTeam

Work history

Head of Brand & MarketingBalance Festival
Jan 2019London, United KingdomFull Time
• Marketing campaign plan for the festival – Out of Home, affiliate marketing, email marketing and paid & organic social media • Full programming of the festival event • Management of the Festival magazine • Management of the Festival website • Influencer and community management
Digital Content ManagerREISS
Jun 2016 - Jan 2019London, United KingdomFull Time
• Management of onsite editorial, emails, blog posts, social content and web photography • Weekly onsite reporting for key KPI’s on user engagement • Ownership of campaign calendar • Bridging the brand and studio teams, with buying and merchandising functions to bring the Reiss story and product offer to life • Management of the content budget • Influencer projects

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Skills

• Campaign Strategy
• Email Marketing
• Social Content Strategy
• Event Curation
• Event Marketing
• Budget Management
• Influencer Marketing