Sally Davidson

Account Executive

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  • LocationLondon, United Kingdom

Skills

 

  • Events
  • Marketing PR
  • Social Media Marketing
  • Excel
  • Event Logistics
  • Event Mangagement
  • Event Admin

Work history

Currently

Account Executive

Steely Fox

Mar 2012
  • • As a core member of the event production team, I have helped produce events for a wide range of clients such as: • Curious Arts Festival (July 2014 & 2015) • Carnival of Knowledge (Edinburgh, August 2014) - Hendrick's Gin UK • Glorious 12 - Game tapas and whisky pop up (London, September 2014) - Scotch Malt Whisky Society • Angostura Butterfly House (London Cocktail Week, 2014) - Angostura Rum • Hendrick's Global Travel Retail (Cannes, October 2014) - WGS • Hendrick's Emporium of Sensorial Submersion (Edinburgh, August 2015) - Hendrick's Gin UK • Launch of the David Stewart Collection (London, October 2015) – Balvenie. • In 2014 we launched the Curious Arts Festival (http://curiousartsfestival.com/), a brand new literature and arts festival in the New Forest. I work as part of the very small production team getting involved in all aspects, from liaising with suppliers, managing volunteers and dressing the festival site. I also assist on the PR of the festival and securing coverage in a wide range of UK press and websites. • I do further PR for Aikwood Tower (aikwoodtower.com), a luxury exclusive-use castle in the Scottish Borders. Here I have helped develop a yearly marketing strategy, created a substantial media list and building strong relationships with journalists, as well as manage the social media channels. This has resulted in increased awareness of Aikwood Tower, the number of bookings taken, and in turn, revenue for the property.

Currently

Account Executive

Steely Fox

Mar 2012
  • • As a core member of the event production team, I have helped produce events for a wide range of clients such as: • Curious Arts Festival (July 2014 & 2015) • Carnival of Knowledge (Edinburgh, August 2014) - Hendrick's Gin UK • Glorious 12 - Game tapas and whisky pop up (London, September 2014) - Scotch Malt Whisky Society • Angostura Butterfly House (London Cocktail Week, 2014) - Angostura Rum • Hendrick's Global Travel Retail (Cannes, October 2014) - WGS • Hendrick's Emporium of Sensorial Submersion (Edinburgh, August 2015) - Hendrick's Gin UK • Launch of the David Stewart Collection (London, October 2015) – Balvenie. • In 2014 we launched the Curious Arts Festival (http://curiousartsfestival.com/), a brand new literature and arts festival in the New Forest. I work as part of the very small production team getting involved in all aspects, from liaising with suppliers, managing volunteers and dressing the festival site. I also assist on the PR of the festival and securing coverage in a wide range of UK press and websites. • I do further PR for Aikwood Tower (aikwoodtower.com), a luxury exclusive-use castle in the Scottish Borders. Here I have helped develop a yearly marketing strategy, created a substantial media list and building strong relationships with journalists, as well as manage the social media channels. This has resulted in increased awareness of Aikwood Tower, the number of bookings taken, and in turn, revenue for the property.

2014

Freeland Marketing Consultant

Ontrack Sports Therapy

Aug 2012 - Jun 2014
  • • Creating and implementing a marketing plan for Ontrack Sports Therapy. • Directing the company’s social media accounts. • Assisting the design and delivery of all hard-copy marketing materials. • Creating newsletters using Mailchimp. • Creating and updating the company’s blog using WordPress.

2014

Business Development Executive

Principle Hayley Hotels

Aug 2013 - Mar 2014
  • • Identifying and profiling potential clients and securing appointments for the sales team. • Ensuring all personal revenue and sales targets were met and exceeded. • Attending exhibitions on behalf of PH Hotels to develop new relationships and promote the brand and its services.

Education

2016

Marketing with Consumer Studies

Queen Margaret University, Edinburgh

Jan 2016 - Jan 2016
  • • BA (Hons) in Marketing with Consumer Studies – 2:2 achieved. • Final 10,000 word dissertation on ‘Branding at T in the Park music festival’. • Organised the 2009 Business and Media Graduation Ball with three other members. • Chartered Institute of Marketing Career Development award.