Projects credited in
- BARCLAYCARD PRESENTS BRITISH SUMMER TIME, HYDE PARK 2015For a 3rd consecutive year, HEART produced Barclaycard’s customer activations and VIP hospitality experience as headline sponsor of concert series, Barclaycard presents British Summer Time, Hyde Park. Supporting Barclaycard’s objective to help customers get more out of today, HEART produced a unique viewing experience, giving Barclaycard customers an exclusive chance to see the event from a platform 100ft above the ground. During the 20 minute experience, customers had a “#BetterView” of the event, while professional photos were captured via individual QR codes for easy sharing on social media channels. HEART also ran sell out champagne tasting experiences, which were hosted on the platform in partnership with Heidsieck Monopole. ‘Better View Cam’ captured customers on the platform and relayed this live to a TV screen on the ground. This content fed to the main stage at the event, giving Barclaycard customers a unique opportunity to appear onscreen in front of 60,000 people. HEART created the Barclaycard Perk Park to communicate the many benefits of being a Barclaycard customer. This magical fairground experience featured circus ringmasters and a giant wheel, which customers spun for the chance to win VIP upgrades, concert tickets and tasty prizes. To entertain over 1,500 VIP and celebrity guests, HEART conceived a premium hospitality experience themed as a living garden, complete with water features, floral installations and foliage throughout. Guests could escape the crowds in the secret garden, capture the moment in the photobooth or enjoy a lobster burger from the Terrace Bar and Grill along with the best view in the house, from a grandstand right in front of the main stage.
- Cosmopolitan Fashfest 2016Project managing Cosmopolitans Fashfest 2016. The event took place over 7 days, with a VIP launch at Old Billingsgate, welcoming 1000 guests for a drinks recpetion with makeovers, catwalk show hosted by Emma Willis, a performance from Foxes, culminating in the launch of the new SEAT Cosmopolitan Mii on the catwalk. Guests enjoyed an afterparty post catwalk. The event then popped up in Wetfield Stratford for a week, offering catwalks on the hour, make overs and interactive installations.
- BARCLAYCARD BRITISH SUMMER TIME HYDE PARK 2014HEART Productions worked with Barclaycard on the development of the overarching experiential strategy that Barclaycard offers its customers better experiences, better access and better ways to pay. This strategic direction led to the creation of a unique viewing experience, giving Barclaycard customers the chance to get a #betterview at Barclaycard presents British Summer Time. The exclusive viewing platform that reached a height of 100ft, gave customers an unrivalled view of the event site, Hyde Park and London’s skyline; an experience that brought to life the brand promise of better experiences for its customers both onsite and beyond. We further amplified the onsite activity online to reach a wider audience through a collaboration with stunt performer and YouTube talent James Kingston. A 90 second film sees James in search of a better view at Barclaycard presents British Summer Time Hyde Park, and culminates with him dramatically being raised 100ft in the air by the Better View crane. HEART also designed and produced Barclaycard's hospitality area, catering for 250 people per day.
- BARCLAYCARD PRESENTS BRITISH SUMMER TIME, HYDE PARK 2015For a 3rd consecutive year, HEART produced Barclaycard’s customer activations and VIP hospitality experience as headline sponsor of concert series, Barclaycard presents British Summer Time, Hyde Park. Supporting Barclaycard’s objective to help customers get more out of today, HEART produced a unique viewing experience, giving Barclaycard customers an exclusive chance to see the event from a platform 100ft above the ground. During the 20 minute experience, customers had a “#BetterView” of the event, while professional photos were captured via individual QR codes for easy sharing on social media channels. HEART also ran sell out champagne tasting experiences, which were hosted on the platform in partnership with Heidsieck Monopole. ‘Better View Cam’ captured customers on the platform and relayed this live to a TV screen on the ground. This content fed to the main stage at the event, giving Barclaycard customers a unique opportunity to appear onscreen in front of 60,000 people. HEART created the Barclaycard Perk Park to communicate the many benefits of being a Barclaycard customer. This magical fairground experience featured circus ringmasters and a giant wheel, which customers spun for the chance to win VIP upgrades, concert tickets and tasty prizes. To entertain over 1,500 VIP and celebrity guests, HEART conceived a premium hospitality experience themed as a living garden, complete with water features, floral installations and foliage throughout. Guests could escape the crowds in the secret garden, capture the moment in the photobooth or enjoy a lobster burger from the Terrace Bar and Grill along with the best view in the house, from a grandstand right in front of the main stage.
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Skills
- Office Management
- Operations
- Customer Support
- Event Organisation
- Business Development
- PA
- Administration
- Communications
- Relationship Management
- Budget Management