I help e-commerce business owners fall head over heels in love with their brand by embracing the magnetism of the Lover brand archetype.
Are you ready to bring your brand vision to life with just the right combination of words? Do you want to start attracting your true fans (the ones you actually designed your business for) and boost sales?
To make this a reality, you need the winning combo of brand strategy, consumer psychology, marketing theory, and a quirky creative writer.
That's me.
I write the kind of copy that builds real brand loyalty because your customer is obsessed with everything you do.
If they had their own business, they'd want it to grow up to be just like you.
But why brand strategy?
Your words can make you sound like the coolest badass on the planet, but if there’s no strategy - well, you’ll still look pretty cool, but you won’t be making sales. Or attracting your ideal customer. And that's no fun.
Who I work with:
✓ Female founders
✓ Neurodivergent & LGBTQIA+ entrepreneurs
✓ Solopreneurs
✓ London-based small businesses
✓ Creative small businesses that excite me
A bit about me:
→ I was previously the content manager of a London-based digital marketing agency overseeing the content production of 10+ clients. There's nothing quite like being in the trenches of an agency to build experience.
→ I'm a formally trained writer (technically), though I believe writing isn't something that can be taught in a class. Hindsight, am I right?
→ I'm a business owner myself, so I totally get how much time and energy building a brand and website can be.
My services:
• Website copy
• Website copy audits
• Tone of voice guidance
• Brand strategy (incl. mission statements, brand storytelling, taglines, personas, values)
• On-page SEO optimisation
When working together, my goal is to help overwhelmed entrepreneurs like you reclaim your time and conserve your creative energy for the tasks that make you excited to get out of bed in the morning (or night).
Work history
Brand Strategist & CopywriterSamantha Flood
London, United KingdomFreelance
Creating copy and content for creative brands shaping the future.
I've worked with clients primarily either in events or health & wellness, including Killa Vanilla, GF Entertainment and Momentful.Creating copy and content for creative brands shaping the future. I've worked with clients primarily either in events or health & wellness, including Killa Vanilla, GF Entertainment and Momentful.
Skills: Brand Strategy · Copywriting · Search Engine Optimization (SEO) · Content Writing · Content Marketing · Email Marketing · Content Strategy · Research
G
G
Content ManagerGood Signals
- Cambridge Heath, London E2 9RL, UKFull Time
I managed the creation of SEO content for 10+ clients. This involved content strategy, keyword research, editing, and managing a remote content team. I managed the creation of SEO content for 10+ clients. This involved content strategy, keyword research, editing, and managing a remote content team.
Skills: Search Engine Optimization (SEO) · Content Marketing · Content Strategy · Editing · Problem Solving · Research · Digital Marketing
+ Show more
Skills
- Copywriting
- SEO Content
- Creative Writing
- Editing Proofreading
- Html CSS
- Wordpress CMS
- Blog Creation
Education
English with Creative WritingQueen Mary University of London
- London, United Kingdom
My dissertation, "Ezreal", is a speculative short story about a writer traversing two different worlds: the real and the virtual. It is an exploration of the effects of combining full-dive virtual
reality with literature to create a game-like experience straight from the pages of a novel or short story.
As part of the Creative Writing modules, I gained plenty of experience giving constructive feedback on the writing of my classmates and receiving similar feedback myself to implement.
k
k
Level 4 Diploma in Management Consulting Practicekaplan financial
- London, United Kingdom