About me

I am a multi skilled creative with over 10 years experience in the fashion and creative industries, Producing industry leading, engaging work, building and managing world class studios, producing stills, set builds and motion. I build campaign concepts that are customer focused, revoke maximum joy whilst remaining true to core brand identity and values. Using my photographic knowledge and digital mindset I produce top performing content .

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Projects

• STOP MOTION SWATCHESWe had that magic moment on set where we were able to get more engaging content from an original ask which was a still with the swatch. The stop motion allowed us to show of the product consistency and shine
• Ps PRO BEAUTY RANGEPrimarks evergreen beauty range with a nod to luxury. I developed the photographic & video identity for this range going forward, tasked with showing off the new componentry and full swatch range with a nod to a premium beauty aesthetic. Neutral tones but still that lovely pop of colour to the palette, stunning metalwork and clean crisp swatches.
• SS24 SPRING HOMEWARE TRENDThe social led content covering a tablescape, our famous single stems & a cosy area in the home. a fresh soft pallet to get us ready for spring!

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Work history

Still life art director
Sep 2021
Assistant studio manager
Jan 2020 - Sep 2021

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Skills

• Adobe Creative Suite
• Video
• Video Campaigns
• Video Content
• Video Editing
• Video Directing
• Video Creation
• Creative Art Direction
• Art Direction
• Photography

Education

U
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BA(Hons) Photographic ArtUniversity of Wales College Newport
Oct 2010 - May 2013Newport, United Kingdom