Sara Alonso

Sara Alonso

Creative Art Director + Visual ArtistGlasgow, United Kingdom
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Sara Nilsson
Sara Alonso

Sara Alonso

Creative Art Director + Visual ArtistGlasgow, United Kingdom
About me
I’m a Visual Artist + Art Director currently based in Glasgow, although I travel wherever I’m needed. This lets me combine two of my greatest passions: walking the world (I did the 88 temples pilgrimage in Shikoku, Japan!) and working with interesting people on creative projects. Formerly Head of Art at Del Campo Saatchi & Saatchi in Madrid, I moved to Glasgow in 2014 to undertake a Masters degree (MLitt) in Fine Arts Practice (Print Media) at the Glasgow School of Art. As a freelance visual artist and art director I work for advertising agencies such as Leo Burnett, McCann Erickson (Madrid, Spain), Dude (London, UK) , individuals and small brands like SGRAPPA (Milan), musicians and other artists-led projects like TOILETPAPER (Milan, Italy). My work involves everything from generating visual concepts and hands-on artwork creation to art direction and management for larger projects. I’m open to assist you in any creative endeavour that involves art, crafts, fun and a bit of oddity. Feel free to say hi!
Projects
  • Illustration | Old Spice, Leo Burnett, Madrid
    Illustration | Old Spice, Leo Burnett, MadridI created these digital photocollages made from hundreds of images of engravings. llustrator: Sara Alonso / Client: Leo Burnett MADRID for OLD SPICE, Spain / Head of Art: Juan Frías / Copywriter: Carlos Mañas / CEO: Gastón Guetmonovich Awards: *2021 - Cannes Lions / SILVER Print + Shortlisted Outdoor and Industry craft *2021 - D&AD / Graphite Pencil / Illustration on integrated campaign *2021 - El SOL Festival Iberoamericano de publicidad / GOLD Production & Illustration *2021 - Lürzer's Arch
  • Illustration +AD | HYBRID, by Seletti
    Illustration +AD | HYBRID, by SelettiDigital photocollages for the range of tableware HYBRID by Seletti, Milan Illustrator: Sara Alonso / Creative Director: Micol Talso
Projects credited in
  • Budgee
    BudgeeAlbum cover for Canadian singer Celine Brooks on the launch of her new album “Swing the Barkley” recorded in Glasgow 2019. Concept and Artwork: Sara Alonso Photography: Sandra Franco
Work history
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    FREELANCE / Art Director & Visual Artistmyself
    Glasgow, United KingdomFreelance
    Clients: GUFRAM, Milan, Italy / SGRAPPA, Milan, Italy / TOILETPAPER, Milan, Italy (GLO, SKII, CIRCOLOCO, MAC, Lavazza) / SAMESAME, Milan, Italy / Seletti, Milan / Leo Burnett, Madrid / DUDE, London, UK (pitches and new business) / McCANN ERICKSON, Madrid, Spain (Nestea, pitches and new b) / Individuals: Celine Brooks, Sven Werner, Martin Burger (among others)
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    Head of ArtDelCampo Saatchi & Saatchi
     - Madrid, SpainFull Time
    Supervising the Art Direction of the agency. / CDs: Ángel Torres+Lucas Paulino. Clients: TOYOYA, Limón&Nada (Minute Maid), P&G, … among others.
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Skills
  • Art Direction
  • Creative Art Direction
  • Creative Artworking
  • Illustration
  • Collage Art
  • Printmaking
  • Fine Art
  • Advertising
  • Advertising Artwork
  • Communication Design
Education
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    M.litt Fine Art PracticeThe Glasgow School of Art
     - Glasgow, United Kingdom
    Distinction. Print Media
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    Erasmus Exchange ProgrammDe Haagse Hogeschool
     - The Hague, Netherlands
    Media Communications
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Awards
    D&AD logo
    D&AD logo
    Graphite PencilD&AD
    Illustration on integrated campaign Leo Burnett Madrid—Old Spice “Most Epic Seafaring Legend Ever Told”
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    Cover 1+2 / 2021The Lürzer's Archive
    Illustration for Leo Burnett Madrid—Old Spice “Most Epic Seafaring Legend Ever Told” made the cover of this title.
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