About me
The foundation of my career is the conception of a fashion brand whose roots originated in the vibrant Bristol based art and music scene. An additional clothing and homeware brand joined the mix later to explore new audiences and markets. Business was both national & international - it was fun, furious and fast paced. The team was strong and happy and nurtured the business with me. We learnt on our feet - adapting to audience desires and supply chain journeys.
My experience gave me a 360º approach to running an independent business; from product to market. My aim is to liberate clients from the often overwhelming commercial and administrative demands of their daily business, allowing them to focus on the creative core of their work and work on their business not in their business.
Work history
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Licensing ManagerTheir Nibs
London, United KingdomFreelance
Responsible for creating a brand directory for licensees to utilise the library of designs to extend product development and diversification. New and very exciting project confirmed with leading high street retailer.
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Content and newsletter copywriterSoulshare
- Los Angeles, United StatesFreelance
Worked remotely with this music community start up based in LA. Responsible for planning and implementing content for newsletters and social media.
Skills
- Brand Management
- Licensing
- Sales
- Copywiting
- Brand Activation
- Content Copywriting
Awards
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Export awardUKFT
Awarded in recognition of expanding exports to Japan and Europe. Ceremony held in London by Princess Anne.