Sarah Kathryn Cleaver is a London-based writer and researcher. She completed a BA in photography at London College of Fashion and became interested in writing while working on her dissertation on the subject of fashion photography's unrequited love stories. Cleaver worked as editorial assistant at SHOWstudio, contributing essays to projects and assisting Nick Knight with creative research. She has previously worked at the artist run gallery Transition as a gallery assistant, contributing articles on film and culture to both their publications Arty and Garageland. Her photographic and moving image work has been exhibited both at Transition and the Sluice art fair. Cleaver also works as a freelance researcher, assisting V&A curator Oriole Cullen.
Currently assisting curator Oriole Cullen with research for an upcoming V&A exhibition on the contemporary history of colour in fashion and design. Previously researched for a V&A publication about British fashion illustrators and photographers. Undertaking independent research tasks, utilising the V&A archives, National Art Library, University of the Arts libraries and online archives, databases and search engines. Suggesting possible artefacts for inclusion in exhibitions. Keeping methodical records of my progress, sorting and delivering relevant information.
Writing core copy for the site. Research for all key SHOWstudio projects and interviews, as well as creative research for Nick Knight. Managing the blog and social media channels including Twitter and Facebook and ensuring all content was checked and posted in a timely manner. Responsible for building and writing weekly newsletter, as well as ensuring delivery of newsletter assets on time. Managing, training and delegating work to interns. Sub-editing and fact checking. Responsible for promoting the SHOWstudio Shop; including liaising with the e-commerce manager and putting necessary systems in place. Liaising with PRs. Liaising with contributing journalists covering London and international fashion weeks, managing ticket requests and schedules. Transcribing and editing interviews. Responsible for contributor bios and ensuring the correct credits for all projects. Assisted SHOWstudio’s curator of exhibitions in researching for some of SHOWstudio’s exhibitions. Co-edited a series of film interviews. Contributed essays to SHOWstudio projects.
Planning, researching, writing and editing product content and copy across the eShop as well as for newsletters, press releases and social media. Managing social media presence. Creating and managing an editorial calendar. Monitoring impact and trends for social media outreach. Art-directing artwork for the e-shop and social media. Liaising with freelancers, creating schedules and agreeing deadlines. Producing photographs and artwork on an ad hoc basis. Maintaining a database of press contacts. Creating press releases and newsletters, as well as lookbooks. General administration. Maintaining the site and ensuring information was accurate. Taking minutes at meetings. Compiling reports on projects using data from Google Analytics.
Front of house invigilation and customer service in the gallery shop. Assisting with exhibition installations. Researching and delivering tours of the gallery and talks on exhibitions. Assisting with private views and art fairs. Liaising with artists and contributors. Managing a database of subscribers.
Dissertation on: “We Sometimes Photograph the Things We Can Never Be.” Intrinsic Unattainability in the Photographs of Bruce Weber and Karl Lagerfeld. 90%