Sarah Croft

Interior Designer at Citta Design


About me

Hello! I am a young visual and product designer from New Zealand excited about new opportunities in the UK. After finishing an honors degree in Industrial Design at Victoria University in Wellington, I have gained experience in graphic design, interior design, and industrial design in New Zealand and the UK. I have experience in a broad range of creative areas from visual and graphic design, to product and industrial design, to interior design and styling. I am passionate about all aspects of the creative process and believe different creative areas can complement and give fresh perspective to one another. I thrive in a collaborative environment surrounding myself with diverse projects and people. I am excited to give anything a go, am naturally curious, a fast learner and extremely hardworking and positive. Please take a look at my work, and let me know what you think. I am currently residing in the UK, and can potentially start at any time. Thank-you for your time, Sarah


  • Events
  • Visual Arts
  • Print Design
  • Art Direction
  • Design
  • Illustrator
  • Indesign
  • Photoshop

Work history



Yod and CO

May 2016
  • Brand development , marketing and design for this startup design store. Design includes conceptualising new products, and interiors for the set up of tradeshow stands. Development of written content for the brand, including online social media and press releases.




Feb 2016
  • Ideation, reasearching, brainstorming, and model making aiding in the development of indsutrial design projects. Managment of social media platforms including Instagram and Pinterest. Managment of manufacturing stages for major projects including establishment and building of relationships with vendors in China.


Design Intern

Studio B

Sep 2015 - Feb 2016
  • Graphic design, artworking, illustration and signpainting. Managed small projects in industrial design including shelving, signage and beer tap design. Marketing assistant for papersmiths fine paper goods store including photography, styling, and writing for the papersmiths blog and social media.


Interior Designer at Citta Design

Citta Design

Sep 2013 - May 2015
  • Visual Merchanidiser and Interior Designer for Design House CItta Design


Graphic Designer

Cathy Davys Hair Design

Aug 2011 - May 2013
  • In House graphic design and marketing for a busy urban hair design & day spa.



Industrial Design

Victoria University Wellington

Aug 2007 - Aug 2011
  • Honors Degree in Industrial Design



New Zealand Young Designer of the Year Award