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Work history

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Digital Content ManagerMercato Metropolitano
Sep 2019London, United KingdomFull Time
Manage the Social Media Team, digital channels and digital content for Mercato Metropolitano's two sustainable community markets in Elephant & Castle and Mayfair. Management - Manage 2 colleagues to ensure social media and digital channels run smoothly Social Media - Manage social media content calendar - Plan content and campaigns - Familiarise followers with MM's key messages through captions and use of hashtags - Photography and coverage of events, workshops and classes - Build social media presence of new openings (most recently Mercato Mayfair) Content Creation - Graphic Design (Adobe Photoshop, Illustrator, InDesign) - Copywriting/web copy - Monthly newsletter (internal and external) via Mailchimp - Photography (images featured by press including TimeOut London, Secret London, Lonely Planet) Website - Updates and uploading of new content using Wordpress - Setting up new pages and altering navigation - Uploading blog posts, job vacancies, etc. Analytics - Weekly and monthly analytics recording depending on platform - Use analytics to inform future content - Competitor analysis to identify successful practice Strategy - Created a social media strategy to inform content going forward - Set up an application process for onsite filming and photography requests PR - Regularly liaise with press to provide images, press releases, etc. - Work with the media to organise interviews and filming - Monitor coverage and update PR record
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Food PhotographerMindful Chef
May 0021London, United KingdomFull Time

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Skills

• Creative Content
• Social Media
• Social Media Management
• Social Media Marketing
• Brand Strategy
• Content
• Copywriting
• Creative Branding
• Marketing Copywriting

Education

Digital Photography CertificateCentral Saint Martins (UAL)
Jan 2020 - Jan 2020London, United Kingdom
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Writing for the Web & Digital MediaCity University of London
Aug 2019 - Aug 2019London, United Kingdom
Explored writing for multiple online platforms, including websites and social media. Best practices for SEO and content creation. Course covered: • How to make your writing more effective • How to find the story in your business communications • How to attract and keep the attention of your audience • How to present written content effectively • How to find the right tone and voice for your organisation