Sarah Doig
Available

Sarah Doig

PhotographerLondon, United Kingdom
+ Info

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Connections
Pip Jamieson
Sara Scarpa
Andy Hamilton
Sarah Doig
Available

Sarah Doig

PhotographerLondon, United Kingdom
Work history
    M
    M
    Digital Content ManagerMercato Metropolitano
    London, United KingdomFull Time
    Manage the Social Media Team, digital channels and digital content for Mercato Metropolitano's two sustainable community markets in Elephant & Castle and Mayfair. Management - Manage 2 colleagues to ensure social media and digital channels run smoothly Social Media - Manage social media content calendar - Plan content and campaigns - Familiarise followers with MM's key messages through captions and use of hashtags - Photography and coverage of events, workshops and classes - Build social media presence of new openings (most recently Mercato Mayfair) Content Creation - Graphic Design (Adobe Photoshop, Illustrator, InDesign) - Copywriting/web copy - Monthly newsletter (internal and external) via Mailchimp - Photography (images featured by press including TimeOut London, Secret London, Lonely Planet) Website - Updates and uploading of new content using Wordpress - Setting up new pages and altering navigation - Uploading blog posts, job vacancies, etc. Analytics - Weekly and monthly analytics recording depending on platform - Use analytics to inform future content - Competitor analysis to identify successful practice Strategy - Created a social media strategy to inform content going forward - Set up an application process for onsite filming and photography requests PR - Regularly liaise with press to provide images, press releases, etc. - Work with the media to organise interviews and filming - Monitor coverage and update PR record
    M
    M
    Food PhotographerMindful Chef
    London, United KingdomFull Time
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Skills
  • Creative Content
  • Social Media
  • Social Media Management
  • Social Media Marketing
  • Brand Strategy
  • Content
  • Copywriting
  • Creative Branding
  • Marketing Copywriting
Education
    Central Saint Martins (UAL) logo
    Central Saint Martins (UAL) logo
    Digital Photography CertificateCentral Saint Martins (UAL)
     - London, United Kingdom
    C
    C
    Writing for the Web & Digital MediaCity University of London
     - London, United Kingdom
    Explored writing for multiple online platforms, including websites and social media. Best practices for SEO and content creation. Course covered: • How to make your writing more effective • How to find the story in your business communications • How to attract and keep the attention of your audience • How to present written content effectively • How to find the right tone and voice for your organisation