Work history
Marketing Intern
Boston, United StatesInternship
Responsibilities and Accomplishments:
• Brainstorm and develop ideas for creative marketing campaigns.
• Test and review company’s new products and services to determine areas of improvement to create a seamless user experience.
• Conduct competitive analysis by experiencing competitor’s services and independently researching.
• Attend online learning conferences throughout the country to create brand awareness and lead generation.
Account Manager
- Natick, MA, USAFull Time
Responsibilities and Accomplishments:
• Successfully manage and maintain twenty-five accounts including corporate certifications, universities and competency-based programs.
• Provide a high level of customer service to existing clients by troubleshooting technical issues.
• Thoroughly train and educate faculty, administrators and instructional designers how utilize company’s software to its highest potential.
• Expand business by networking with existing clients and providing demonstrations of our product to academic deans and directors of online learning.
• Prepare instructional and communication materials to set new clients up for success as they distribute among students and faculty.
• Present reports of my clients’ expected business as well as potential prospects at biweekly operational meetings.
• Collect and analyze data in KPIs that identifies trends in cheating behavior to provide better service to clients.
• Investigate competitors and innovative trends in the market to report to product development team while identifying areas of improvement to exceed sales quotas.
• Demonstrate proficiency in Outlook, Salesforce and MS office programs including Excel and Word.
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Skills
- Organization Skills
- Microsoft Office
- Leadership
- Coaching
- Creative
- Mulit Tasking
- Communication Skills
- Project Management
- Account Management
- Marketing
Education
Master of Arts in Marketing Communications
London, United Kingdom
Key Skills gained:
• Analytical and conceptual thinking, with a conscientious approach to managing workloads.
• Critically obtaining and understanding good quality data to support the management decision making process for marketing communications development.
• Ability to understand and analyse key theories, models and factors which influence buyer behaviour and apply them to the development of marketing communication strategies.
• Undertaking analysis of complex, incomplete information and presenting effectively to produce new insight.
• Advanced problem solving and applying in practical scenarios.
• Interacting effectively within a team and being proactive in leadership in a professional context.
• Implementing future proposals for marketing, branding and marketing communications strategies
• Accomplished communication skills, both written and verbal, developed through numerous case study discussions, essays and presentations.
Notable Modules – Contemporary Issues in Marketing Communications, Buyer Behaviour, Marketing and Brand Strategy, Marketing and Media Research, Advertising Management, Direct Marketing, Promotional Marketing and Event Management, and Public Relations and Reputation Management
Bachelor of Science Management ( Marketing specialisation)
Bridgewater, MA 02324, USA
Key Skills gained:
• An understanding of various markets with consumer wants and needs in a business context.
• Using accounting information to make decisions related to planning, controlling and evaluating the organization’s operations.
• Examining concepts and practices of marketing management in international settings.
• Ability to handle, analyse and interpret complex data, before presenting it back based on the overall analysis made.
• Accomplished communication skills, both written and verbal, developed through role plays and presentations.
• Proficiency in all areas of Microsoft Office, including Access, Excel, Word and PowerPoint.
Notable Modules – Business Law I, Managerial Finance and Accounting, Principles of Micro and Macroeconomics, Marketing Research, Advertising, Sales Management, International Marketing and Physical Distribution, and Strategic Management