Sarah Reader
Available

Sarah Reader

Digital Merchandising ManagerLondon, United Kingdom
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Sarah Reader
Available

Sarah Reader

Digital Merchandising ManagerLondon, United Kingdom
Work history
    Google logo
    Google logo
    Digital Marketing ManagerGoogle
    London, United KingdomFull Time
    Managing and executing the merchandising strategy for the Books, Movies and TV verticals on Google Play’s online store and consumption app in the UK. Initiating and leading creative and successful cross-functional initiatives with product, marketing, content operations and business development teams, as well as engaging external publishing and studio partners for Google Play’s strategic priorities.
    Digital Marketer
     - London, United KingdomFull Time
    Delivering integrated consumer marketing campaigns to launch books to market and create ongoing consumer engagement with key author brands across in online and traditional channels. Responsible for coordinating and implementing digital marketing plans across all digital touch points – paid and organic search, SEO, display, mobile, social, ecommerce, YouTube, Email and Affiliates. Creating innovative and on-point design briefs for advertising campaigns, coordinating assets and streamlining communication with internal teams, PR, media agency, partners and authors.
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Skills
  • Digital
Education
    Digital Marketing
     - London, United Kingdom
    Postgraduate Diploma Level 7 - achieved a Distinction Intensive study programme completed May – December 2013 whilst working full-time.
    French and Art History
     - Leeds, United Kingdom
    BA Joint Honours 2:1 in French and History of Art