About me

Freelance copy and content writer - working with brands including Jack Wills, Cadbury, Guess Jeans and Reebok on projects including advertising campaigns, look books, website relaunches and more

PostsProjectsExperienceTeam

Projects

• 1

  Cadbury Flake - Web RelaunchWhen Cadbury Flake relaunched their image featuring award winning musician Joss Stone as brand ambassador, their website required a full re-design. Working with the digital team at Exposure PR, I provided all copy for the web relaunch - including landing page, brand history information and interviews with Joss Stone and her band, and competition copy.
• 2

  Jack Wills Look BookProviding copy for the Jack Wills' editorial style Look Book - featuring editorial/magazine style product descriptions, headlines and ordering details. Images were shot by the Jack Wills team and I assisted the copy team at their London HQ to create the fun and snappy copy.
• Jack WIlls 7 WondersWorking with Jack Wills on their 7 Wonders campaign. The brief was to create engaging copy relative to seven different summer activities (BBQs, Road Trips, Festivals, etc) to appeal to the Jack Wills demographic. The project included interviews with the Jack Wills brand ambassadors (Seasonnaires) and subtly highlighting key products for the summer months.

Work history

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CoordinatorYellow Bird UK
Mar 2021 - Jun 2023London, United KingdomFull Time

Skills

• Writing
• Editing
• Commissioning Content
• Social Media
• Content Editing
• Article Writing
• Journalism
• Copywriting
• Marketing
• SEO

Education

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LLBThe University of Essex
Aug 2003 - Jul 2006Colchester, United Kingdom
Law degree