Sebastien van oudenhove

Sebastien van oudenhove

Brand StrategistLondon, United Kingdom
+ Info

9

Connections
Pip Jamieson
Thomas Fox-Zennith
Joanne Guiraud
Sebastien van oudenhove

Sebastien van oudenhove

Brand StrategistLondon, United Kingdom
About me
Pursuing answers and ideas with empathy I’m a passionate strategist exploring unexpected paths, finding patterns and movements in culture that make brands and businesses more in tune with their audience. I’m driven by the power of curiosity and openness to understand what people think, feel and do and how brands can have a positive influence in changing behaviours and creating new rituals. At the core, my marriage of creativity, receptiveness and lateral thinking underpins how I like to approach projects I'm a strategist that reads deep and wide, listens with intent and thinks about the long term from the outset. This could be developing a sonic identity for a Raf Simmons’ runway show video or innovating Korean corporate learning by breaking down the military-style working hierarchy to encourage intergenerational sharing and knowledge building.
Projects credited in
  • King's Road, London
    King's Road, LondonBranding London’s most iconic street. New brand identity and website for King’s Road, building on themes of reinvention and evolution. A bold typographic system reflects the road’s historic elements of ‘monarchy’ and ‘anarchy’, while the primary colour palette shouts King’s Road’s new identity from the rooftops.
Work history
    Winkreative logo
    Winkreative logo
    Brand StrategistWinkreative
    London, United KingdomFull Time
    Brand and creative strategist working on: Hyundai Motorstudio Zurich Insurance Shinsegae Modissa Mori Building Aedes Real Estate Nan Fung Group Genetec The Kings Road St Moritz Swarovski Wattens, Austria Heinemann Duty Free Lufthansa
Skills
  • Brand Strategist
  • Creative Strategy
  • Positioning
  • Brand Experience
  • Service Design
  • Brand Architectue
  • Copywiting
  • Qualitative Research
  • Quantitative Analysis
  • Benchmarking