I am a Northerner who lives in London- secretly Northern, apparently, until I out myself by talking about a 'bath', 'glass' or 'giraffe' (don't ask). Working in various areas, from film and photography to a stint at the Apple Store, has given me skills that I use to inform and advance my designs. As a multi-disciplinary designer and copywriter with over 3 years of industry experience, I'm enjoying being my own boss. My work ranges from branding projects, packaging design, art direction, event design, social media campaigns, email building and printed communications.Locked Pro Plan feature
few intense years in the Virgin Trains Brand and Design Team gave me a varied experience in print and digital design and the role of brand guardian. As a Middleweight Brand Designer, I was required to juggle day-to-day design work and copywriting across platforms (real and digital) along with delivering large scale projects, from branding multiple Bike Hubs, creating onboard packaging or throwing a party. It was the epitome of work hard, play hard and have a sense of humour.
My responsibilities included mastering internal and external brand styles, the brand TOV, writing copy for printed and digital communications and acting as a 'brand guardian', ensuring the high standard of work required was always attained.
I handled the daily running of the office, from staff management, customer relationships and complaints, hiring and booking equipment to accounts payable (including book keeping on Sage).