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Projects

• SEAT Ibiza global launchTo launch the latest edition of SEAT’s most youthful car, we recruited a bunch of TikTok dance stars to take it for a spin in this spot directed by James F. Coton.
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  The BMW Filmmaking ChallengeTo showcase the BMW i7’s ultra-wide, back-seat Theatre Screen, we partnered with the BFI to create a short film challenge. From the first moment, we wanted Michaela Coel as the face of the partnership, and this was one of those rare occasions where the original idea panned out. I was lucky enough to write the script for this launch film, directed by Aliyah Otchere.

Projects credited in

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  Seat Ibiza - DanceThe insanely talented Nacho Gayan and the team at Agosto brought SEAT Ibiza 'Dance' to our screens.

Work history

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Independent Creative Director – CopySelina & Bruno
Jan 2023Berlin, GermanyFreelance
Independent creative director for hire as part of a creative duo alongside Bruno Bueno.
Creative DirectorMedia.Monks
May 2021 - Jan 2023London, United KingdomFull Time
As Creative Director for both BMW and MINI, I led a team of eight (wonderful) creatives and oversaw the development of multiple campaigns for the UK and Ireland.

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Skills

• Creative Direction
• Copywriting
• Ideas Development
• Big Ideas
• Script Development
• Brand Films
• Campaign Advertising
• Campaign Concept
• Radio Advertising
• Social Media Advertising